Job offersmore »
- Assistant Grower - Canada
- Experienced International Buyer/Seller Germany
- Project and Sales Manager - Russia/Caucasian Region
- Quality Coordinator EU in Supply Chain Management Dep.
- Regional Sales Director - United States
- Territory Sales Position - US
- International Tomato Grower - Worldwide
- Grower Manager - US
- Application Scientist Salesperson - US
- Technical & Operations Manager - Australia
Last commentsmore »
- India: Government gives 50% subsidy on a poly house (727)
- Development of the export oriented cut flower rose industry in Africa (4)
- Photoreport: Horticontact (4)
- "Horticulture in Iran can be an alternative to petroleum" (2)
- NL: Vreugdenhil Young Plants launches new concept Pick & Joy (1)
- Will sea freight be an alternative to Latin American air freight? (1)
- Take a look inside the greenhouse of a Dutch succulent grower (3)
- Meet Greenlife in the Netherlands (1)
- In search of a transportation proof Poinsettia (1)
Top 5 - yesterday
- Expo Agroalimentaria receives more interest from ornamental industry
- Danziger intrigues visitors at the FloraHolland Trade Fair
- "Limonica highly effective against thrips and whitefly"
- Europe and China sign cooperation agreement on plant variety rights
- US (MI): Walters Gardens nears completion of Acclimation Range
Top 5 - last week
Top 5 - last month
Exchange ratesmore »
Ethiopian rose grower John Magara, Roshanara Roses:
'Drop in auction prices red roses affects industry'"The auction prices for roses were very good over the last weeks, but suddenly dropped this week, and particularly the prices for the reds", says John Magara of Roshanara Roses. He grows roses in a 15ha rose farm in Holeta, Ethiopia and sells directly to the Europe market. Even though, Roshanara is not on the auction, they feel this drop in price in the demand.
Over the last three weeks, the prices for roses at the Dutch auction were very good, according to Magara. However, they dropped this week. "I have heard that the prices of the red roses at the auction decreased by 50 percent, from 18 cents per stem to less than 10 cents per stem, and the other colored roses by 20 percent", he says.
"And if you see the prices drop at the auction, everyone in the rose industry is affected. Even your direct buyers will tell you to stop sending reds. They usually purchase both direct and via the auction so in this case, for example, they reduced their orders of red roses by about 20 to 30 percent."
High production from Kenya
According to Magara, the main reason for this drop is the increased supply of Kenyan roses to the auction. "After having some cold months, the weather in Kenya improved over the last weeks which resulted in a higher production and a flush of reds."
Other news in this sector:
Leave a comment: (max. 500 characters)
- All comments which are not related to the article contents will be removed.
- All comments with non-related commercial content, will be removed.
- All comments with offensive language, will be removed.