Announcements

Job offersmore »

Tweeting Growers

Last commentsmore »

Top 5 - yesterday

Top 5 - last week

Top 5 - last month

Exchange ratesmore »




Boomaroo Nurseries launches Waterwick in Australia

Australian ornamental grower and vegetable seedling supplier Boomaroo Nurseries is introducing the Waterwick system in Australia. This morning, the nursery's General Manager Andrew Burgess and National sales Manager Richard Herzina, along with their merchandise team helped launch the new self watering system for plants by visiting many of the Victorian Bunnings Warehouse stores through which Waterwick is sold.


Andrew Burgess with a Bunning shop employee.

Waterwick is suited to many indoor and patio pot plants, initially Boomaroo and Bunnings are offering a line of Maidenhair Ferns, Gerbera’s and some Basil pots. The plants come ready to use with the waterwick already inserted and are presented in a decorative cover pot from TEKU.


Waterwick is a system that provides plants with just the right amount of water by using the blue-and-white cord that extends into a water reservoir. It can be applied automatically before or during cultivation and keeps plants perky through transportation and in retail displays. All you have to do is keep the reservoir filled with water so the system doesn't run out.

Burgess has high hopes for this concept to succeed. "It has a number of benefits, not only for the end consumer, as they can enjoy a ready-to-use, long-flowering and low maintenance plant, but also for the retailers. In Australia, the temperatures are high, so watering the plants regularly is required and often leads to losses. If the plant can water itself, this problem is solved."



This morning, February 10, Burgess presented their first Waterwick system equipped plants in Valentine's Day pots at Bunnings in Victoria, New South Wales and South Australia. "Valentine's Day is one of the most important days for florists here in Australia, but of course, we try to get a piece of the pie with something a little different", he says.

"Our plan is to offer more plant varieties in Waterwick, and target event days like Mothers day and Christmas as it makes the perfect gift or house decoration while being easy to care for."


For more information
Boomaroo Nurseries Pty Ltd
Andrew Burgess
General Manager - Greenlife
105 St. Andrews Drive, Lara.  Vic 3212
T: (03) 52 82 2199 
Fax: (03) 52 82 3969
Email: andrew@boomaroo.com 
www.boomaroo.com

Visser Supplies
Mijlweg 18
3295 KH 's-Gravendeel
P.O. Box 5103
3295 ZG 's-Gravendeel
The Netherlands
+31 (0) 78 673 98 00
+31 (0) 78 673 34 34
info@visser.eu
www.vissersupplies.nl
www.waterwick.eu
www.plantbutler.eu



Publication date: 2/10/2017
Author: Elita Vellekoop
Copyright: www.floraldaily.com

 


 

Other news in this sector:

2/23/2017 Dutch retail chain Jumbo MPS certified
2/23/2017 NL: Koppe appoints Commercial Manager
2/23/2017 HortiDaily & FloralDaily Greenhouse Guide available online
2/22/2017 Parfum Flower Company organizes trip to Kenya for florists
2/22/2017 Anthura joins Floriculture Sustainability Initiative
2/22/2017 FTD to report annual results
2/22/2017 GASA Group continues positive sales development
2/21/2017 Royal Brinkman launches online knowledge center
2/21/2017 French growers defy Brexit
2/21/2017 No auctioning at Royal FloraHolland on King's Day
2/21/2017 Farmgirl Flowers sees e-commerce success
2/21/2017 NL: Unique 'home match' for Prins Group
2/20/2017 US: Dan & Jerry’s Greenhouses acquires DeJong Greenhouses
2/20/2017 Netherlands: New premises for MJ-Tech
2/20/2017 NL: Westland Adviesgroep and Smit Assurantiën merge
2/20/2017 Esmeralda brand available worldwide again
2/20/2017 "Innovation a key factor for the Brazilian market"
2/17/2017 NL: Valstar and Dümmen Orange partner in pot roses
2/17/2017 NL: Construction starts for Daylight Greenhouse Ter Laak Orchids
2/17/2017 Dutch Garden in Disneyland Paris

 

Leave a comment: (max. 500 characters)

  1. All comments which are not related to the article contents will be removed.
  2. All comments with non-related commercial content, will be removed.
  3. All comments with offensive language, will be removed.




  Display email address

  new code