Announcements

Job offersmore »

Tweeting Growers

Last commentsmore »

Top 5 - yesterday

  • No news has been published yesterday.

Top 5 - last week

Top 5 - last month

Exchange ratesmore »




US (CA): 200,000 flower stems for CCFC in 2016

"As we roll into the new year, itís important to look back and take stock of what was accomplished in 2016," CCFC CEO Kasey Cronquist writes. "One of the efforts we put forth every year thatís easily overlooked is what our farms provide to the CCFC in order to support industry events, community projects and promotion opportunities. In the office, we call these our 'procurement projects.' These are the projects that require us to reach out, organize, request and collect flowers from our farms to send to an event, project or promotional opportunity. No small task.

"Some of our contributions reflect years of tradition, like the Society of American Florists Sylvia Cup Competition or the Cal Poly Universities Rose Float. Other efforts help to encourage college students to consider floriculture as a career. In 2016, we were proud to have the opportunity to work with the Certified American Grown program and the Congressional Club to provide flowers for the last First Ladyís Luncheon for Michelle Obama."

"The contribution of these flowers really helped raise the profile of our farms and California Grown Flowers and to encourage future support for our farmers and their flowers. It also helps offset our annual promotion budget; using flowers to help us accomplish projects and provide support for events that we could not otherwise afford. Itís a win-win when all of the pieces can come together for these different opportunities throughout the year."

"This year, we had 29 farms provide over 200,000 stems of flowers for 46 different projects. The wholesale value of these flowers was almost $70,000."

Read more at Field Position

Publication date: 1/2/2017

 


 

Other news in this sector:

12/18/2017 Kenya: UN action set to revive Lake Naivasha
12/18/2017 Zimbabwe: Growers urged to get organized
12/18/2017 Japan: Cyclamen losing popularity as year-end gift
12/18/2017 Netherlands: Cut flower turnover rising
12/18/2017 Growers more influence on pricing with clock presale
12/15/2017 Florida greens growers predict Valentineís Day shortage
12/15/2017 Ethiopian hypericum farm adapts to changing climate
12/15/2017 NL: Export flowers and plants towards new record of Ä6 billion
12/14/2017 US (NJ): Celebrating Garden State poinsettias
12/14/2017 Challenges and opportunities for the green retail trade
12/14/2017 Christmas means tulip fever in Norway
12/13/2017 Ireland signs agricultural agreement with Kenya
12/13/2017 India: Flower prices skyrocket as winter sets in
12/13/2017 Auction prices yellow, orange roses hit critical low
12/12/2017 EU: Snow disrupts floral trade
12/12/2017 ĎEcuador, land of virginal opportunitiesí
12/12/2017 US: PMA's glimpse of the future of floral
12/11/2017 Denmark: Better schlumbergera season for Rosa Danica
12/11/2017 US (HI): Floriculture and nursery products value highest since 2009
12/11/2017 East Africa, Eastern Europe strengthen ties

 

Leave a comment: (max. 500 characters)

  1. All comments which are not related to the article contents will be removed.
  2. All comments with non-related commercial content, will be removed.
  3. All comments with offensive language, will be removed.




  Display email address

  new code