Announcements

Job offersmore »

Tweeting Growers

Last commentsmore »

Top 5 - yesterday

Top 5 - last week

Top 5 - last month

Exchange ratesmore »




US (CA): 200,000 flower stems for CCFC in 2016

"As we roll into the new year, itís important to look back and take stock of what was accomplished in 2016," CCFC CEO Kasey Cronquist writes. "One of the efforts we put forth every year thatís easily overlooked is what our farms provide to the CCFC in order to support industry events, community projects and promotion opportunities. In the office, we call these our 'procurement projects.' These are the projects that require us to reach out, organize, request and collect flowers from our farms to send to an event, project or promotional opportunity. No small task.

"Some of our contributions reflect years of tradition, like the Society of American Florists Sylvia Cup Competition or the Cal Poly Universities Rose Float. Other efforts help to encourage college students to consider floriculture as a career. In 2016, we were proud to have the opportunity to work with the Certified American Grown program and the Congressional Club to provide flowers for the last First Ladyís Luncheon for Michelle Obama."

"The contribution of these flowers really helped raise the profile of our farms and California Grown Flowers and to encourage future support for our farmers and their flowers. It also helps offset our annual promotion budget; using flowers to help us accomplish projects and provide support for events that we could not otherwise afford. Itís a win-win when all of the pieces can come together for these different opportunities throughout the year."

"This year, we had 29 farms provide over 200,000 stems of flowers for 46 different projects. The wholesale value of these flowers was almost $70,000."

Read more at Field Position

Publication date: 1/2/2017

 


 

Other news in this sector:

5/23/2018 Senator champions reinstatement of USDAís Annual Floriculture Report
5/23/2018 Kenya: Sustainable ventures catch eye of investors
5/23/2018 US (HI): Volcano eruption may lead to local flower shortage
5/22/2018 Kenya: Turkana power line halt signals high bills
5/21/2018 Flower export: 'Kenya is losing out to Ethiopia'
5/21/2018 Bangladesh: Despite global demand, flower industry yet to gain momentum
5/21/2018 NL: April, month of turn around?
5/17/2018 Stokman pleased with modern new webshop
5/17/2018 Kenya: Export Promotion Council recommends more investment in Ghana
5/17/2018 Kenya: Cause of the dam burst being investigated
5/16/2018 Why B.C.ís floriculture industry is blooming in challenging times
5/16/2018 French Mother's Day: 'Gardens in perfect order for strong sales'
5/16/2018 Japanese gentians sprout in Rwanda
5/16/2018 Kenya rejects China-EAC trade pact
5/15/2018 Record sales in Mother's Day week at Veiling Rhein-Maas
5/15/2018 Schiphol Cargo marks growth in Chinese, Latam and African markets
5/15/2018 Interest in Zimbabweís flowers reignites
5/14/2018 "Chinese market increasingly important"
5/14/2018 US: Mother's Day is 'Super Bowl' for flower growers
5/14/2018 Kenya: Who's accountable for the dam burst?

 

Leave a comment: (max. 500 characters)

  1. All comments which are not related to the article contents will be removed.
  2. All comments with non-related commercial content, will be removed.
  3. All comments with offensive language, will be removed.




  Display email address

  new code