- Grower - Australia
- Director of Marketing & Communications - Summerland (BC), Canada
- Lead Auditor
- Quality Assurance Team EA Region - Antwerp - Quality Assurance Supervisor
- Medior Sales Engineer - Netherlands
- General Manager Australia
- Chief plant protection agronomist
- Сhief agronomist
- Head of Sales for Mexico and Latin America
- Finance Manager for a Leading International Fresh Produce Business
- Australia: Opportunity to comment on national tree standard revision (1)
- Schroll is developing the hydrangea production in Portugal (3)
- US: AFE educational grant applications due June 1 (2)
- "Plenty of opportunities to expand markets outside Russia's major cities" (1)
- Coloured by Gerbera presents new assortment (1)
- "Customers are looking for different shades of red roses" (1)
- US: Is the era of thermal transfer printers over? (2)
- India: Government gives 50% subsidy on a poly house (46)
- Southern hemisphere's largest solar water heating facility at LVG Plants (1)
- Photoreport: Horticontact (1)
Top 5 -yesterday
Top 5 -last month
Top 5 -last week
Fresh produce (FPA) displayed alongside flowers (IFTEX)
New exhibition concept for Africa
Dick van Raamsdonk at the IFTEX 2017 in Nairobi.
"More often, fresh produce and fresh flowers are being combined, particularly in the US. More mass buyers are selling both, flowers and fresh produce. By combining FPA (Fresh Produce Africa) and IFTEX, we expand the product offer, which makes it even more attractive for buyers to visit the show."
The fresh produce industry and floriculture industry are both important industries for the Kenyan economy. However, unlike the flower industry, the growers of fruits and vegetables are used to travelling to the country where they are selling their products. Now, however, we ask the buyers to come to the country of production. Something completely different to the buyers, explains van Raamsdonk.
Also for the dyed-in-the-wool IFTEX exhibitor, the FPA seems to be an good addition. "More products attracts more buyers. On top of that, several flower growers also grow fruits and vegetables."
So, according to van Raamsdonk, this new concept makes the exhibition unique in two ways. "One it is the first time that buyers are being invited to the country where their fruits and vegetables are grown. Two, it is a totally new concept for Africa."
The FPA will be held in the same building (Oshwahl Center) as the IFTEX and will host around 50-60 companies in the fresh produce industry (Click here for the list). In turn, this addition results in a 25 percent growth in total number of exhibitors.
The number of exhibitors for the IFTEX is quite stable for years (Click here for the list). This year, however, heavy rainfall made some growers, fortunately just a handful, decide not to attend. "The heavy rainfall severely damaged their crop and they therefore do not have to show something."
The visitors are now starting to register and according to van Raamsdonk, the numbers are in line with last year. "The exhibitions will attract visitors from all over the world and the majority will register in the coming weeks." Also US and Chinese buyers are expected to come. "The end of this year, there will be direct flights between Kenya and the US and this makes it even more attractive for the Americans to come."
Next to the FPA and IFTEX, HPP organizes more exhibitions. They just closed the doors of the international trade fair for the Iran Horticulture Industry, the IGTF, and today announced the date of the next edition; April 17 to April 19, 2019 in the Tehran Exhibition Center (TEC). “This exhibition ended last month with great success and HPP is planning to build further on the enormous potential the horticulture sector of Iran offers.”
For more information
Dick van Raamsdonk
Fresh Produce Africa (FPA)
International Floriculture Trade Fair (IFTEX)
Publication date :
Receive the daily newsletter in your email for free | Click here
Other news in this sector:
- 10/18/2018 UK: Roses for a Royal Wedding
- 10/18/2018 NL: Students get to know horticulture on mopeds
- 10/17/2018 US (IL): Heimos hosts 11th Annual Poinsettia Trial and Open House
- 10/17/2018 France: Dates announced for Salon du Végétal 2019
- 10/17/2018 A royal afternoon for HortiDaily and FloralDaily
- 10/16/2018 Australia: Pest Management, Plant Health & Market Access BioSecure HACCP Information Forums
- 10/16/2018 UK: Alternative growing media for the production of ornamental crops
- 10/16/2018 National broadcasters eagerly promote horticultural potential Zimbabwe
- 10/15/2018 "AHC 2020 & Horti ASIA 2020 bridge science and commerce"
- 10/15/2018 Australia: Tree Stock to feature at ‘Three Days of Trees’ in Melbourne
- 10/15/2018 See how poinsettia varieties perform in real world greenhouse conditions
- 10/15/2018 HortiFlor Zimbabwe in photos
- 10/15/2018 Trade Fair Aalsmeer – ‘Connect to Global Growth’
- 10/15/2018 Belgium is the Partner Country of IPM Essen 2019
- 10/12/2018 Morel Diffusion puts triple spotlight on cyclamen
- 10/12/2018 US (CA): Farm to Fork Dinner goes floral
- 10/12/2018 Japan: IFEX has come to an end
- 10/12/2018 AFE and e-Gro partner on webinars
- 10/11/2018 US (AK): Agriculture conference registration opens
- 10/11/2018 US (FL): New online course on irrigation water and treatment