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Gucci girls float in a peony-filled pond

Gucci has introduced a new perfume, and for its marketing video they had three women frolic around among the flowers and swimming in a pond full of peonies.

“I wanted a rich white floral fragrance, a courageous scent that transports you to a vast garden filled with many flowers and plants, a bouquet of abundance. The garden is as beautiful as women are; colorful, wild, diverse, where there is everything,” says Gucci's Alessandro Michele.

Watch the video below.


Publication date: 8/18/2017

 


 

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