What if one day our entire playing field needs suddenly to be redeveloped because of a 'disruptive' innovation? Are they lurking in Floriculture? And if so: are they a threat or an opportunity?
FloraHolland, Dutch Flower Group, Blume2000 (Germany) and Suasuque (Colombia) hope to answers some of those questions in Shaping the Future of Floriculture seminar, to be held in Rotterdam, The Netherlands, on the ninth of November.
There will be contributions from VGB, MPS, Union Fleurs and FSI. The pitches will be concluded by a panel discussion.
The SS Rotterdam
Also, Leon Mol of Royal Ahold will share with us the views on these topics held by this leading retail company.
Sustainable entrepreneur and green guru Ruud Koornstra will host the event.
The organisation would like to welcome you on board of the SS Rotterdam, former flag ship of the Holland America Line, from 12.30 onwards. This ship has been in its final berth since 2010, in the Maashaven, at the head of the Katendrecht peninsula, Rotterdam. For directions, please go to www.ssrotterdam.nl. Ample parking is available next to the ship. You will get en exit ticket upon your departure.
The seminar will be in English. For more information and to register, click here
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- Denmark: "Growers see this crisis as an opportunity to improve and be more innovative"
9 November: Shaping the Future of Floriculture
How to cope with 'disruptive' innovations?
Publication date:
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