Floristery

Yupiramos Group | Dreamstime.com

Grandparents Day: added value for the world of floristry

Are you familiar with Grandparent’s Day? This memorable holiday honours grandmothers and grandfathers, and brings the generations closer together through the universal message of flowers and plants. For florists, the celebration offers an excellent opportunity to promote their added value. The day is an…

Celeste Macintosh/SBS News

AU: More people have been buying flowers for themselves to get through the pandemic

Many Australian florists have been hurt by the impact of the coronavirus pandemic on weddings and events, but some say they have seen a positive side with customers wanting to treat themselves. Born in the Netherlands, Anja Seebus grew up in a culture in which flowers were always on the table.  But when she…

AFE

US: Four industry members earn AAF designation

Four floral industry members with varied and distinguished experience are set to be inducted into the American Academy of Floriculture (AAF). The honorees have earned the prestigious rank by committing their time and energy to both the floral industry and their local communities. The 2020 AAF inductees…

Baker Florist

Ohio florist eager to spread smiles next month

The pandemic has cancelled so many events and rites of passages this year, but it won’t stand in the way of one of Dalene Baker’s most treasured days: Petal It Forward. The owner of Baker Florist briefly debated participating in the Society of American Florists’ annual goodwill project on Wed., Oct. 21,…

Brian Wills-Pope, BFA:

"Time to take action on British tariffs"

"I am sure you are aware that Brexit has raised it head with the media lately. You may also be aware that if no deal is forthcoming with the European Community by the 31st December the government is intending to add an…

Maffboy | Dreamstime.com

Ever wondered why brides carry a wedding bouquet?

A bridal bouquet is used to enhance the bride’s beauty and to give her something to hold while walking down the aisle. But have you ever wondered where the tradition of carrying a wedding bouquet came from? Although the origin is not completely clear, Florismart have summarised the most common reasons…

Flower Circus

J Schwanke featured in Flower Circus Talks

J Schwanke provided a boost of positive floral energy as a guest during the Flower Circus Talks. They talked with J about his television show 'Life in Bloom', his website uBloom.com, and of course about promoting flowers, inspiration, and his way (and that of other flower designers) to get people…

The Bud Connection

US (ME): Florist delivers thousands of flowers to teachers

Back to school is always an adjustment, but this year, it's been extra tough. That's why one florist in Maine is trying to make it just a little brighter for teachers. "I'm so glad I'm not a teacher, but I would like to thank them," Florist Barbara Courschesne said. It's not even 7:30 a.m. on a Friday…

Der Blütenwald / Zweigstelle Atelier

Understanding the opportunities of Oasis® BLACK floral foam

Black foam is about much more than funeral floristry. In fact, arrangements can be made with Oasis® BLACK Floral Foam for any season, and virtually any occasion. To illustrate that, Florint highlights some unusually colourful designs that use this foam. One of the big advantages of the new Oasis® BLACK…

Deliflor

"Online show Chrysanthemum Day was a party"

The online show Deliflor has organised together with Flower Circus to celebrate has turned into a nice, worldwide party. Floral Arranger Geertje Stienstra made several different astonishing chrysanthemum arrangements. “The chrysanthemum has so many different varieties, that vary in colour, shape and…

9/11 Memorial & Museum

Dedicated florist honors 9/11 victims with white roses

Every Sept. 11, Michael Collarone, a Brooklyn-bred florist who goes by Mikey Flowers, has the same routine. In the hours before 8:46 a.m., the time the first plane struck the World Trade Center 19 years ago, he parks his truck in downtown Manhattan and, bearing buckets of angelic white roses, walks to…

Mayesh

Beautiful People of the Flower Industry: Lily Greenthumb's

In this episode of Mayesh show Beautiful People of the Flower Industry, Val talks to Karen Greenoe, owner of Lily Greenthumb's in Charlotte, North Carolina. Fresh off of her first full wedding weekend since March, Karen & Val reflect on the past few months and discuss the various ways Karen pivoted her…

Flower Circus

Flower Circus Online Show

Indian Summer arrangements by Stefan van Berlo

Friday the 4th of September it was already time for the 5th Magical Online Flower Show. This time it was Flower Magician Stefan van Berlo who inspired and surprised with beautiful Indian Summer inspired arrangements. Stefan started the show with a Styrofoam bowl wrapped in wool. To decorate it he used…

Ulysses Muñoz/The Baltimore Sun

US (MD): Baltimore florists embrace arid new design trend

You know the old story. Shell out a bunch of money for a big, gorgeous bouquet of flowers. Take it home and the clock starts ticking. You have a few days. Maybe longer, if you can slice the stems right and remember to stir in the mysterious packet of plant food. Fortunately for the cost-conscious…

Sneh Florist places display in front of shop

No flowers for Teacher's Day in India

Last Saturday, 5th of September, Teacher's Day was celebrated in India. It is the date of the birthday of the country's former President Dr. Sarvepalli Radhakrishnan. This year, unfortunately, students could not give flowers or bouquets to their teachers.Therefore a florist designed a special display and…

Gypsy Blooms Flower Truck

Man bought out flower truck so senior citizens could build bouquets

Early on, we learned that the elderly population was one of the most at risk for contracting COVID. Activities that were often difficult for seniors in pre-COVID times like going grocery shopping became increasingly complicated, and seniors living alone had to find safe ways of coping with loneliness and…

Alexandra Farms announces Garden Rose Design Contest winners

Alexandra Farm's 3rd Garden Rose Design Contest has been held and the winners have been selected. Entries were received between May 1st and June 28th on their website. This year the GRDC was held with only one category: 'Beautiful designs with Garden Roses!' Bridal Bouquets, Vase arrangements, large…

Slow Flowers

Where we Bloom: Call for submissions

Slow Flowers has announced their newest publishing project, “Where we Bloom,” a collection of inspiring and creative spaces where floral design occurs. This new book will collect the best floral studios, workshops and other creative spaces showcasing design environments of Slow Flowers florists,…

SAF

73 percent of SAF survey respondents ‘confident’ they’ll make it through crisis

The global pandemic has created many new challenges for floral industry businesses — and disruptions will be long lasting. But a new Society of American Florists Mid-Year Economic Outlook Survey that queried association members across segments found floral industry businesses that have been able to push…

www.retailgazette.co.uk

UK: Morrisons doubles number of in-store professional florists

Morrisons has announced plans to double the number of fully-qualified, expert florists in its stores to 300 this autumn. The supermarket is expanding its in-store florist shops, which will see a further 60 florist stations installed across the UK – to take the total to over 100. Morrisons said the new…

Southside Blooms

Chicago florist converts vacant lots into flower farms and employs at-risk youth

Quilen Blackwell didn't set out to be an urban farmer or a florist. Back in 2011, he relocated from Madison, Wisconsin, to Chicago to attend ministry school, which is when he started tutoring at-risk high school students in Englewood. He was so deeply impacted by the experience that he completely changed…

Be Fresh Flower Subscription Service

CAN (ON): How the pandemic made a Niagara woman into an accidental entrepreneur

A few months ago, flowers weren’t even really Amy Marconi’s thing. She’s a social worker through and through, having worked in everything from child protection to mental health over the past 20 years. But with eight mouths to feed, including a recently adopted infant, Amy knew something would have to…

US: PFCI to honor six new members in 2021

The Society of American Florists will honor six professionals with induction into Professional Floral Communicators – International (PFCI) during SAF's Annual Convention in 2021. SAF has made the decision to cancel SAF Phoenix 2020, where recipients would have been inducted, in keeping with government…

UrbanStems

Affirm partners with UrbanStems 'to bring people a better way to buy fresh flowers'

Affirm, which provides an alternative to credit cards, announced a partnership with UrbanStems, a floral and gifting company. Now UrbanStems customers can make someone’s day by sending expressive bouquets and plants, as well as reason-specific gifts, same-day or next-day nationwide, and split the cost of…

PRNewsfoto/Edible Brands

US: Edible enters the floral market with launch of FruitFlowers

Edible, franchisor of fresh fruit arrangements and other treats, has officially expanded into the floral space with the nationwide launch of FruitFlowers. This new product line adds fresh-cut flowers to Edible's portfolio of gifting options. FruitFlowers is now available from Edible stores either as…

Bloom in a Box

Ireland: Bloom in a Box flourishing on the back of patented flower gifting idea

‘A welcome twist on the age-old tradition of giving flowers’ is how Bloom in a Box founder Aveline O’Sullivan describes her business, which has flourished as people have tried to connect with loved ones during COVID-19. Galway entrepreneur O’Sullivan holds patents for Bloom in a Box’s innovative…

Marginpar

From Russia with love

The Floral Fundamentals home edition took off again during the summer months, this time with the help of ambassadors in Russia. The home editionsDue to COVID-19, the quarterly Floral Fundamentals inspiration weekends fell through. International designers from all over the world normally come to Aalsmeer, for an inspiring floral…

British florists asks for action on Brexit tariffs

If no deal is forthcoming with the European Community by the 31st December the government is intending to add an 8% tariff to all flowers coming into the UK. "Obviously this is going to increase your costs as well as t…

Mayesh

Beautiful people of the flower industry: The Wild Mother

In Mayesh's fourth episode of "Beautiful People of the Flower Industry," Valerie McNichols sits down with Lauren & Leah of The Wild Mother in Oklahoma City. They discuss their experience as Black women in the flower industry and their activism work that has grown even more over the past few months as…


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