At BNR correspondent Sjoerd den Daas spoke with Lucas Vos; director of FloraHolland and with Sjaak Kranendonk; top manager of Spar Nederland, about the opportunities and possibilities on the Chinese market. (Click here for the replay of the interview)
Vos: "We already closed a deal with a big Chinese supermarket. We also beautifully decorated the past state visit with our flowers. Now it is important to develop trials with web-based platforms in China. When this works and we find the right products for the Chinese consumer, we hope to scale-up the export to China from the third quarter of 2016. From that time onwards, hopefully the Dutch grower will profit from it."
Source: twitter, Lucas Vos
Online
Spar has already been a trade partner of China for some time, but, Kranendonk feels that there is a great potential online. Kranendonk: "We want to go online and keep our customers satisfied."
At the headquarters of Alibaba, King Willem Alexander witnessed the launch of a Dutch portal on the webshop T-mall. Products of Attent and Ahold are for sale in this webshop. Also the Netherlands is the first European destination included on Alitravel; here Chinese can book their trips.
Romantic
China is now mainly exporting products, but in the near future this will change according to the top manager of Alibaba. Ma: "From the Netherlands we want to import skimmed milk powder, and tulips. To make live happier and more romantic for the Chinese.”