US: Growers preparing for Mother's Day

As Mother’s Day is drawing near, growers are putting the final touches on making sure they will deliver the best flowers possible. Keeping with their mission statement ‘We aspire to be our customers most valuable supplier’, DVFlora focuses on making sure all of their growers are on the same page. It takes a great deal of planning to try and assure that the correct flowers are available at the best time. Every grower has to keep a few things in mind to control that process.

First, they have to have the correct color assortment set aside to plant. With annual flowers like snapdragons, stock, lilies and chrysanthemums growers can plan exact assortments for any given week. Perennial flowers like gerbera, roses and delphinium are set in their color assortment year round. That is why color driven holidays like Valentine’s Day and Christmas are more difficult for these flowers. Whereas Mother’s Day is more friendly because all colors and flowers are used.

Click here to read the complete article at eyeon.dvflora.com.

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