Record number of exhibitors at IFTEX

The number of pre-registered visitors for the upcoming IFTEX are until now at the same level as last year. "However it looks like the quality of the already registered attendees is considerably higher, meaning that we might see buyers coming in from new as well as existing important flower buying countries, such as China, USA, Russia and Japan," the organising team says. 

"With a record number of exhibiting Kenyan growers, this would be a great attraction to the visiting flower buyers. Having the chance to meet and see nearly all Kenyan flower growers in just 3 days in 1 place, is the best result one can expect from a flower sourcing trip. With still one month to go before the exhibition will open, the expectations of a successful (fifth) edition are therefore set high."

IFTEX has also welcomed its 200th exhibitor in this year’s IFTEX. "It is almost ironic that the participation of Ethiopian flower growers helped the exhibition to an all-time high number of 200 exhibitors. But with this result the exhibition has reached the top 3 of the world’s biggest specialized international cut flower trade exhibitions," the organisers explain.

The exhibition has grown another 10% in size this year and all 7 halls are full with growers and flower related companies from Kenya and many other countries around the world. "To say the event has reached a point of occupying a regional position for the African flower sector is yet maybe a bridge too far, but it is certainly going into that direction."

FloralDaily will also be at the IFTEX to make a full photo report and hear about the novelties. If you are planning to launch a novelty at the exhibition or showcase an interesting product, please submit an article about it.