The survey was conducted online within the United States by Harris Poll on behalf of Star Roses and Plants, from April 22-26, 2016, among men and women 18+ years of age. Key highlights from the survey include:
- Nearly nine out of ten gardeners are intimidated about planting or gardening: Roughly a quarter (27%) of gardeners say that ongoing maintenance prohibits them from gardening, while one fifth (20%) claim keeping their plants alive is another barrier.
- Almost half of gardeners prefer to garden with their spouse/partner/significant other: 47 percent garden with their spouse, partner or significant other. Additionally, 31 percent of U.S. adults maintain their garden by themselves.
- Garden acts as curb appeal & food source: 46 percent of gardeners say the reason they plant or garden is to improve the look of their home (50% among homeowners), while 45 percent of gardeners are inspired to plant or garden because of a desire to grow their own food.
- Tips from social media: Almost one in five of all Americans (18%) get tips online from either Pinterest, Facebook, and/or DIY web sites.
“Gardening is a great way to express your style and can also offer tremendous reward,” said Steve Hutton, President of Star Roses and Plants and third-generation nurseryman. “Gardening does not have to be challenging. If you choose easy plants and use the right products, you can create a beautiful garden of any size, shape and style. Gardening should be something that you feel inspired to do and that inspires you back.”
For more information:
Star Roses and Plants
25 Lewis Road
West Grove, PA 19390
Tel.: (610) 869-2426
Toll Free: (800) 458-6559
Fax: (610) 869-0651