November 2-4, Vijfhuizen
NL: IFTF World of Flowers opens doors in 9 weeks
IFTF World of Flowers is organized by Green Team Consultancy+ (www.greenteamconsultancy.com) for the third time in November 2016. In 2014 it started as a tribute to special flowers. Last year the flower shop of the future was on display and this year a next step will be taken.
This year the FlowerLab (www.theflowerlab.org) will enter the World of Flowers. In here the florist can meet the Millenial. Through a visual tour, information and tips are given on how to seduce the younger generation (20-35 years) to buy flowers and plants. Based on three central themes, leading florists will show practical displays.
With this inspiration the visitor can meet with the florists and an array of different service companies to discuss practical solutions and when required, hire the right assistance.
Furthermore a floral competition (Wim Hazelaar Trophee) and an auditorium program complete the World of Flowers. This is all situated in the International Floriculture and horticulture Trade Fair (IFTF, Vijfhuizen, 2-4 November, opening hours 10:00-18:00 daily).
For more information:
www.hppexhibitions.com