The prestigious footwear company Panama Jack hired GreenDecorum to carry out the floral decoration of the headquarters in Elche using Verdissimo’s preserved flowers and plants. The company opted for the eternal flowers of the largest producer of preserved plants.
What ambience have they created?
Panama Jack is totally inspired by nature, environmentalism and adventure, three characteristics that have merged in the same space thanks to the fresh and natural materials that they have chosen.
Really simple compositions were created using the following preserved plants:
Solidago
This perennial plant is known as goldenrod because of its large yellow flowers. By using goldenrod, they have created a colourful ambience, which has created a contrast with the green of the rest of the decoration.
The simplicity of goldenrod means this plant always creates an unassuming, natural and very ecological ambience, surroundings inspired by the philosophy of the footwear company. Also, these plants have healing powers.
Nicoly
Nicoly, also a perennial plant, was also used. The aim of the work was to create a very natural space which incites adventure. This plant, green in colour, is perfect for creating the desired ambience.
Sprengeri
This is another perennial plant that was used. It is used often in ornamental decoration because of its appeal and naturalness. Also, the appearance of its stems makes Sprengeri look as if it is in a hanging basket.
Its leaves are very rigid and flat and its flowers are extremely small and can be white or green and they are always in bunches.
The combination of the three plants chosen has achieved giving the touch of nature and freshness that the character of the company Panama Jack demands.
Source: Verdissimo
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