Last February, Bioline Agrosciences became a subsidiary of InVivo Agriculture with the ambition to become the cornerstone of the development of the bio solutions market both in France and internationally. To show its strategic development and ambition, and to strengthen its notoriety, Bioline has created a new graphic identity, more dynamic and refined, and a new logo.
Alongside this new visual identity, Bioline has seized the opportunity to sponsor a skipper competing in the iconic race of the Vendée Globe 2016.
Enda O’Coineen and Philippe Hamelin, General Manager of Bioline Agrosciences
On November, 6th, thirty skippers will set sail solo around the world on board their monohull. Among them, Enda O’Coineen, the first Irish skipper to race in the Vendée Globe will benefit from Bioline’s support. The boat will sport the two emblematic colours of the brand: blue and grey.
Bioline is also proud to be Enda O’Coineen’s sponsor because he is the founder of the Atlantic Youth Trust, a charity related to youth development and cultural integration that delivers a world class educational programme on a purpose built tall ship for youngsters. As a result, the visibility and the notoriety of the Vendée Globe will help it raise funds for this cause to which Bioline is happy to be associated with.
The boat: "The Kilcullen Voyager"
If you like sailing and if you want to participate in your own way in the Vendée Globe, please note that you can download the app Virtual Regatta on IOS and Androïd or play online on the website of the Vendée Globe directly: www.virtualregatta.com to navigate everyday alongside the skippers.
For more information:
www.vendeeglobe.org
Bioline AgroSciences
Telstar Nursery,
Holland Road, Little Clacton,
Essex CO16 9QG
UK
+44 (0) 1255 863200
sales@biolineagrosciences.com
www.biolineagrosciences.com
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