Olij Breeding Ecuador adopts Earth Alive Soil Activator
Olij Ecuador, a division of Netherlands-based Olij Breeding International, is a breeder and propagator of new rose varieties for commercial producers. Olij Ecuador currently grows over 30 different rose varieties, propagating for the flower industry in Ecuador and the surrounding region. Flower production is a significant economic driver in Ecuador: globally, it is the third-largest exporter of cut flowers – 73% of which are roses – and the industry generates over 100,000 jobs and over US$800 million in exports per year.
Olij first trialled Soil Activator on several beds in 2016. Within 3-4 weeks of application, the farm manager observed better plant growth, including better shoot growth, stronger roots, more vigorous plants, increased bud break, and increased number and quality of basal breaks. Based on these impressive results, the farm adopted Soil Activator as a core production practice.
“The results obtained with Soil Activator were spectacular,” stated Marcelo Echeverria, Manager of Olij Ecuador. “The roots were clearly improved, not only in the quantity of new growth but also in the vigor. We could see that new foliage were increased in size. We also observed an intense red colour in the newly breaking buds, which demonstrates happy plants. Applications of Soil Activator on the crop at least twice per year is a great tool to maintain our crop in optimum condition.”
“It’s quite a statement that an industry leader known to use state-of-the art technologies to produce best-in-breed roses has adopted our product for application across its operations,” explained Michael K. Warren, Earth Alive’s V.P. of Agriculture. “These results show the broad spectrum of our biofertilizer’s applications. Beyond reported fruit and vegetable markets, our product also has the ability to access markets catering to botanical species of all varieties.”
Soil Activator is imported and distributed in Ecuador by Brenntag Latin America.
For more information:
Earth Alive Clean Technologies
RCA Building
1001 Lenoir Street, suite B-338
Montreal, QC Canada H4C 2Z6
info@earthalivect.com
earthalivect.com
Olij Rozen South America
Ms. Socorro Martínez
Tel.: +593 2 361 08 61 – 2 361 09 13
cel: +593 (9) 9277 6689
info@olijecuador.com
www.olijrozen.nl/olij-ecuador