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Australian Made promotes homegrown Valentine's flowers

The Australian Made Campaign is reminding consumers about the benefits of buying Australian Grown flowers this Valentine’s Day.



Each year more than 8 million roses are imported into Australia from all over the world, but nothing can beat a locally grown bouquet, according to Australian Made Campaign Chief Executive, Ian Harrison.

Shoppers just simply need to keep their eyes open for the Australian Made, Australian Grown kangaroo logo which can be found on Australian flower sleeves in florists and retailers nationwide.

“Australia grows some of the most unique and beautiful flowers in the world,” Mr Harrison said.

“The Australian Made Campaign is encouraging consumers to look for the kangaroo logo this Valentine’s Day and ask their florists which Australian options are available to them.”

“Australian Grown flowers are cultivated in the local climate and typically travel less than 100km from farm to florist, so buyers can enjoy exceptional shelf life,” Mr Harrison said.

Mr Harrison says another great reason to buy Australian Grown flowers is to support local farmers and communities.

“When it comes to purchase decisions, country of origin should always be factored in – if consumers are aware there is a choice to be made, they can make informed decisions,” Mr Harrison said.

For more information
Australian Made Campaign Limited 
Suite 105 
161 Park Street 
South Melbourne 
VIC 3205
Publication date:

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