US (CA): Fresh Connections: Floral Anaheim

Growing your business means connecting with the right partners, staying on top of trends and managing your supply chain wisely. Gain insight into the effect economics will have on the industry's future, as well as tactics for increasing sales through new and different retail channels, at Fresh Connections: Floral Anaheim.

Here’s who attends:

Floral buyers from major retail and grocery chains
Floral growers, importers, exporters and wholesalers
Potted plant growers, importers and exporters
Floral industry solution providers and industry association representatives

New this year: floral buyer roundtables
This unique opportunity, similar to speed dating, allows floral suppliers to connect face-to-face with retailers, opening the door for more in-depth conversations in the future. Floral suppliers and retailers are carefully matched according to criteria provided in pre-meeting applications. If selected, suppliers will meet for 10 minutes with 5 different buyer companies. This program is limited to 22 supplier companies, and spots will be filled on a first-come, first-served basis with an ultimate goal of including a diverse mix of suppliers across the floral supply chain. Roundtables will take place June 8 prior to Fresh Connections: Anaheim. Separate registration is required and space is limited. For more information, contact Lynda Fisher at +1 (302) 607-2109.

Become an event sponsor
Promote your product and services to floral industry leaders. A limited number of sponsorship opportunities are available. Contact PMA’s Business Development team or call +1 (302) 738-7100 to learn more.