Takii Europe has recently added Africa and the Middle East to its sales territory. Takii & Company, Ltd. in Japan has transferred these two regions to its European subsidiary. The expansion was officially marked by the opening of a new packaging line.
Takii & Company has operated in Africa and the Middle East for some time. Although the efforts of the Japanese parent company have been very successful in both regions, the focus on these two growth markets will be intensified through the involvement of the European subsidiary. The central location of Takii Europe will allow the breeding company to deal more efficiently with partners in Africa and the Middle East in the area of distribution and sales.
Managing Director Ton Kuipers and mayor Dagmar Oudshoorn-Tinga
“This market expansion is a milestone in our growth strategy,” says Ton Kuipers, Managing Director of Takii Europe. "Our objective now is to strengthen Takii's position in the Middle East and Africa, in both the flower and vegetable sectors." Erik Vesseur, Sales Manager Vegetables, adds: "In these regions, too, we will focus on growth in sales of our top crops: onions, water melons, brassicas, tomatoes and cucumbers.”
The addition of two new markets means a significant expansion in capacities within the European organisation, not only in terms of strengthening the team, but also with regard to processes and space.
Packaging line for canning seeds
In order to respond to the specific wishes of customers in Africa and the Middle East, the company has invested in a specially developed packaging line for canning seeds. The addition of this state-of-the-art packaging line to the existing machine stock was the reason why the entire packaging department has moved to a newly equipped unit at the Takii Europe site in De Kwakel.
At the official and festive opening last Saturday, mayor Dagmar Oudshoorn-Tinga was given the first can off the line by a very proud Ton Kuipers. With all the Takii staff, they raised a glass to toast the successful launch of a new chapter for Takii Europe.
For more information:
Takii Europe
Hoofdweg 19
1424 PC De Kwakel
The Netherlands
T: +31(0)297-345 700
F: +31(0)297-345 658
E: info@takii.eu
www.takii.eu
Announcements
Vacancies
- Technical Sales Representative, Leamington, Ontario
- Technical Sales Representative, Ancaster, Ontario
- HR Generalist
- Head Grower Strawberries (West Virginia USA)
- Global Sourcing Manager
- Buying Operations Manager (BOM Process)
- Sourcing Manager EU
- Manager Operations Ethiopia
- Manager Operations Ethiopia
- Senior Grower
"Tweeting Growers"
Top 5 - yesterday
- Dümmen Orange shows full portfolio at FlowerTrials
- Entries for the Aiph International Grower of the Year Award to close on June 30
- Chrysanthemums can be grown with less electricity and less heat
- NL: Orchid Inspiration Days around the corner
- New sprayable feed enhances the establishment of beneficial insects
Top 5 - last week
Top 5 - last month
- Hasfarm’s network expands in Indonesia, partnering with Bromelia Flowers and Tropika
- "Breeders need to study the Chinese market carefully before introducing a variety"
- North America: “Unbridled optimism for Mother’s Day tempered by reality”
- “A new sales channel for flower companies without any labor or high fixed costs”
- “Carnations have made a comeback; being seen as trendy again”
Receive the daily newsletter in your email for free | Click here
Other news in this sector:
- 2023-06-06 Tal Netzer appointed as CEO of DryGair
- 2023-06-06 Floranow acquires flower wholesaler Bloomax
- 2023-06-06 UK firm acquires full stake in Bigot Flower Kenya
- 2023-06-05 "Sustainability is also about extending the life of greenhouses"
- 2023-06-05 Swiss biological agricultural product manufacturer sets up office in Kenya
- 2023-06-02 Captain and Könst calla assortment presented during Captain Calla Days
- 2023-06-02 Delphy Group remains independent
- 2023-06-02 FloraLife unveils new brand identity
- 2023-06-02 Kenya: Marcoz Holdings gets approval for acquisition of Phima Flowers
- 2023-06-02 New guardian monitor Wi-Fi launched
- 2023-06-01 Picalla scratch campaign puts buyers in the spotlight
- 2023-06-01 Kenya: Lima Labs makes debut at IFTEX
- 2023-05-31 NZ: New people join HortNZ Board
- 2023-05-31 Stuppy celebrates 150th anniversary
- 2023-05-31 Kuehne+Nagel announces management changes in Middle East and Africa region
- 2023-05-30 "Since the merger, we’re focusing more on greenhouse segments"
- 2023-05-30 Eason Horticultural Resources adds Logistics Specialist John Ollis to its logistics team
- 2023-05-30 NL: Double screen installation at Van Daalen Cymbidium
- 2023-05-29 Dissolved oxygen platform launched
- 2023-05-26 GroupDC acquires Hawita
