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Altus insecticide focus for Bayer at its first Cultivate show

Environmental Science, a business unit of the Crop Science division of Bayer, will focus on providing growers with education and information about Altus insecticide at Cultivate ’17, held July 15-18 in Columbus, Ohio. Altus insecticide, which launched in May, introduces a new active ingredient, flupyradifurone, to the ornamentals market for targeted control of sucking pests.

“July kicks off the poinsettia season, making it the perfect time to consider Altus for whitefly control on poinsettias,” said John Wendorf, U.S. Ornamentals Business Manager for Bayer. “We look forward to sharing our newest solutions with the growers and suppliers that make this market so vibrant.”

Bayer will feature the full breadth of its integrated team of technical experts, ornamentals sales specialists and business managers onsite at the Cultivate show this year to meet one-on-one with growers. At the Bayer booth (#1551), visitors will be able to experience the following:
  • Learn about new Altus Insecticide: Get an in-depth look at new Altus insecticide, an innovative solution for greenhouse growers that controls major sucking pests while offering flexibility of application before, during and after bloom and compatibility with honey bees, bumble bees and other beneficial arthropods.
  • Meet the Bayer team: Meet one-on-one with Bayer’s technical experts and regional sales representatives to discuss key pest management solutions.
  • See live bee display: Learn about the latest developments in pollinator health research through a live bee display with Jim Dempster, head apiarist at the Bayer Bee Care Center in North Carolina.
“Through an industry partnership, Bayer solutions have helped growers solve key pest management problems for more than 20 years,” Wendorf said. “With the launch of our Bayer Ornamentals business last year, those trusted solutions are now supported by a team of dedicated professionals at Bayer with decades of experience in the ornamentals market. We are pleased to offer growers the innovation and technical expertise they expect with our first official appearance at Cultivate.”

“In addition to the recent launch of Altus insecticide, we look forward to introducing new solutions and industry engagement opportunities for growers in the months and years to come,” Wendorf said.

To learn more about the newest innovations in ornamental pest control, stop by the Bayer booth at Cultivate ’17 or visit www.backedbybayer.com/production-ornamentals.
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