US: Sakata starts 40 Days of Summer Giving

June 21st marked the exact date of Sakata Seed America’s 40th Anniversary and the opening of its doors in a little office in downtown San Francisco in 1977. Since, Sakata has grown exponentially in all areas, including crop segments, staff and infrastructure.

Earlier this year, Sakata announced their ‘40 Acts of Kindness’ initiative, intended to honor this milestone by strengthening their commitment to social responsibility and working with forty charitable organizations in 2017. A major example being 40 Days of Summer Giving, in which Sakata has partnered with American Floral Endowment to match dollar-for-dollar donations up to $10,000. All donations go toward the support of floriculture programs and Sakata’s goal is to reach $20,000 between July 10th and August 8th – 40 full days of giving.

In addition, Sakata is supporting the Million Pollinator Garden Challenge with its goal to register a million public and private gardens and landscapes to support pollinators. This campaign, led by AmericanHort, directs donations towards stewardship programs, funding research and spreading the buzz about pollinators to the horticulture community.

Sakata is also supporting and participating in Petal It Forward this October 11th. The program was established by Society of American Florists and saw great success in its first year, randomly surprising people in 234 cities in 50 states across the US with flowers. Each unknowing person is gifted two bunches of flowers, one to keep for themselves, and one to give away to someone else. You just may find Sakata staff on the streets of Morgan Hill and Salinas, CA, spreading kindness and adding beauty to someone’s day.

Sakata also released a new 40th Anniversary video, which illustrates the company’s expansion of infrastructure over the last forty years and exciting plans for the future. After the reveal of the video, Joe Cimino, Senior Sales and Manager and Head of NAFTA Ornamentals Division said “We at Sakata Seed America recognize that innovation is vital to our industry and for over forty years we have been dedicated to breeding breakthrough products such as SunPatiens, it is this spirit and commitment to innovate that we will continue to bring to the market now and in the future. Look for exciting new products to come from Sakata in the near future.”

To learn more about Sakata’s 40th Anniversary achievements and future plans, visit Sakata at Cultivate 2017, booth #0425, this July 16th – 18th in Columbus, Ohio.

For more information:
Sakata Ornamentals
www.sakataornamentals.com

Publication date: Tue 11 Jul 2017