Top 5 - yesterday
- "Japanese genetics, Dutch breeding and trials in warm climates'"
- Floranova to showcase new and flagship varieties at FlowerTrials 2023
- US (IA): "Florists feel like they're getting old product from the wholesalers"
- US: Last-minute rush of donation brings flowers to every grave at Arlington
- Dissolved oxygen platform launched
Top 5 - last week
Top 5 - last month
- Hasfarm’s network expands in Indonesia, partnering with Bromelia Flowers and Tropika
- "Breeders need to study the Chinese market carefully before introducing a variety"
- Royal Flowers merges with The Elite Group
- North America: “Unbridled optimism for Mother’s Day tempered by reality”
- “Carnations have made a comeback; being seen as trendy again”
'Certified American Grown most recognizable consumer-facing brand in US’
Left: Eufloria sleeves its roses with the Certified American Grown brand to help highlight how special their roses are in today’s floral market. Less than 1 percent of all roses in the market are able to display this brand. Right: Sun Valley Floral Farms promotes its homegrown tulips using the Certified American Grown brand.
Adoption of the brand by Certified American Grown flower farms has helped make Certified American Grown the most recognizable consumer-facing brand in the floral industry. Today, millions of stems of homegrown flowers are being Certified American Grown and more and more of our Certified farms are sharing their pride for the program by placing the brand on flower boxes, flower sleeves, websites, email signature blocks, etc. One farm painted the logo on the side of one of their barns!
Congress recently declared July as “American Grown Flowers Month,” helping to further the effort to increase the public’s awareness on why buying American Grown Flowers and supporting America’s flower farming families is so important. Origin matters. It does. And it is great to see more and more people finding that they can support our farms and find American Grown Flowers, thanks to the collaborative effort of farms who are using the Certified American Grown brand to help make that connection with flower lovers.
Click here to check out the examples of US farms doing their part to wave the flag for Certified American Grown Flowers.
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Other news in this sector:
- 2023-05-26 "Celebrating achievements and empowering women in the green industry"
- 2023-05-22 Senetti lines in London for the coronation of King Charles III
- 2023-05-02 Honoring veterans with flowers on Memorial Day weekend
- 2023-05-01 Sion launches new ‘Step into the light’ facade campaign on the Dutch highway
- 2023-04-27 UK: Kiosks & websites to feature royal clematis and roses for coronation
- 2023-04-26 Gardening Know How announces 2022 sponsorship recipients
- 2023-04-25 US (FL): Venice in Bloom Team plants Sun Parasol Prize
- 2023-04-11 Flower hats blooming in popularity
- 2023-04-05 Digital promotion of Explorer roses : "A Big red success with impact!"
- 2023-04-03 That Flower Feeling thanks Miley Cyrus for being the unofficial ambassador for flowers
- 2023-03-22 PopUp Garden now available for consumers
- 2023-03-22 US: The Scotts Miracle-Gro Foundation and KidsGardening announce the 2023 GroMoreGood Grassroots grantees
- 2023-03-17 Kicking off Spring with Senetti in Philly
- 2023-03-15 Outdoor plants campaign to be relaunched in the Netherlands and Germany
- 2023-03-15 NL: Evanthia offers diversity and connection at Keukenhof
- 2023-03-08 "You want to go deeper, find the connection with the company and be able to visualize it again"
- 2023-03-02 Addenda kicks off Campanula season
- 2023-02-15 Custom and branded plant pots – "the differentiator you need"
- 2023-02-14 "Covid killed the roses"
- 2023-02-14 Royal Van Zanten boosts chain marketing with creative content