Flower Factor and Master Florist commence strategic cooperation

Flower Factor - a company specializing in floral inspiration and education and Master Florist (De Vakbloemist in Netherlands) - a movement of florists, for florists, announce they will begin a strategic cooperation with the goal of empowering and profiling florists worldwide with skills and inspirational material.

Pim van den Akker of Flower Factor said the new cooperation “Would help bring Flower Factor’s educational and inspirational resources to more florists and realise wide ranging benefits to the industry in general.”

Mark Doyle and Jan Huisman of Master Florist believe the cooperation “Will help florists internationally have better access to quality educational and inspirational material and fits perfectly with our -Growing Together- vision for florists and industry partners”. “This brings value to florists within our movement”.

Flower Factor and Master Florist share many of the same values and both are very enthusiastic to promote values such as design, skills, creativity and inspiration, education that they believe are crucial factors for a strong and vibrant future of floristry.

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