In the third week of August, GASA Group Denmark held its annual Summer Fair.
In this regard, GASA Young Plants, which provides young plants to growers worldwide, arranged a press event for Scandinavian journalists and bloggers, who all target the end-consumer directly in various blogs and garden- and weekly magazines.
The intention is to inspire the end-consumer. The focus products will be extra promoted during the next year at fairs, to clients and public press. Additional interest from the end-consumer will be able to promote the growers' sales of these cultures.
This was the second time that GASA Young Plants organized a press event, and after the first year, positive response to the initiative arose, both from growers and retailers.
For more information:
GASA Group
Lavsenvænget 1
DK-5200 Odense V, Denmark
Tel.: +45 6548 1200
Fax: +45 6548 1201
mail@gasagroup.com
www.gasagroup.com
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