On a total area of 13.4 hectares, divided between three separate farms, approximately 9 million plants are grown annually. In total, the team consists of about 25 permanent employees, with Joost, Niels and Leon de Groot at the head of the company.
Unique to the nursery is the wide range of plants. The three main products of the nursery are dieffenbachia, alocasia and ficus, with additionally twenty different cultivars. These products are delivered year round. All products are available in a variety of variants, pot sizes or steel lengths.
In addition to the regular houseplants range, we are cultivating spring bedding.
Customized work is central to the nursery, standard pots, ceramic pots, wooden vases or mixtures that are tailored to the needs of the customers with or without labels, trays, trolleys or entire trailers - due to the well-organized business process almost everything is possible.
De Groot is completely aware of the fact that the consumer wants to be surprised. De Groot offers unique concepts which they have developed themselves. They came to the great concepts by thinking out-of-the-box and utilizing ideas from the entire team. Two examples of these surprising specials from the grower:
- Fairy tale tree: In collaboration with the Dutch theme park the Efteling this ficus has been invented. The plant combines the magic of the fairy tale world with the enchantment of real green.
- Coffea concept: A coffee plant in gift box with its own logo. The can is supplemented with coffee beans and a coffee cup. This product is a complete product and for consumers an attractive and innovative concept.
With a number of beautiful initiatives, the nursery is also busy with sustainability. This is how the nursery generates its own energy, the heat and CO2 are used in the greenhouses. With the residual current, the nursery supplies 1750 households with energy. These and other measures are rewarded with MPS SQ, GAP and A certificates.
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source: OZ Planten