Prophyta magazine has published a special edition around the ESA 2017 entitled Focus on Europe. In this edition an article is published about KeyGene’s virtual reality breeding tool. A human brain can only process so much information. Selection in a greenhouse filled with hundreds of plants is donkey work. And yes, there are graphs, statistics and photos available, but many breeders prefer also to observe the ‘look and feel’ of a new plant. KeyGene’s new VR greenhouse presents statistics as well as plants, allows for time travel and international cooperation.
Click here to read the full article: KeyGene tackles brain overflow
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Top 5 - last week
Top 5 - last month
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Other news in this sector:
- 2023-05-31 HilverdaFlorist launches new catalog for 2024
- 2023-05-30 Six candidates competing for FleuroStar
- 2023-05-30 India: Commercial tissue culture facility inaugurated at Punjab Ag University
- 2023-05-26 Space seeds are sprouting
- 2023-05-23 US: Proven Winners ColorChoice roses continue to earn top marks in trials
- 2023-05-23 “Growers no longer have to wait to see what a plant will do”
- 2023-05-15 "Breeders need to study the Chinese market carefully before introducing a variety"
- 2023-05-11 "We have earned our 75+ years of experience through the same values we still have today"
- 2023-05-09 Syngenta appoints new business manager for expanding Ornamentals team
- 2023-05-09 Efforts to strengthen the system for breeders rights protection in Mexico
- 2023-05-08 MNP / Suntory launches (how it's made) explanation video
- 2023-05-05 Sakata releases new Dania and Danique series
- 2023-05-03 Revisit the California Spring Trials displays of Ball Horticultural Company with virtual tour
- 2023-05-02 Proven Winners announces 2024 new varieties
- 2023-05-02 Dutch Spring Trials are on
- 2023-05-01 Interplant Roses organizes Rose Inspiration Days
- 2023-04-28 Austrian Parliament amends seed patent law
- 2023-04-27 "New location and new concept"
- 2023-04-25 Arun Sharma joins Benary as Global Head of Breeding
- 2023-04-24 "It marked an important event for South American rose growers"
