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UK: Headline partner for HTA Nursery Supply Show confirmed

ICL will be joining the HTA Nursery Supply Show in 2018 as headline partner.

With ICL having close relationships with both growers and fellow supply chain businesses they will be supporting the learning and development opportunities within the show.

ICL will be at the exhibition throughout in the Grow, Nurture, Protect Hub which will be a central area for visitors to gain expert advice and business support and this will also feed in to a guided tour of the hall and workshop areas that will run at timed intervals and will be led by Adam Ferjani, Marketing Communications Manager for Professional Horticulture as well as the HTA team.

Visitors will be guided to workshop areas and will be able to discover new innovative solutions to help plants grow stronger throughout the season as well as learn more about plant labelling, POS and image use and essentially making the most of Commercial Opportunities by identifying gaps in the market.

At the same time visitors on the tours will be able to see all the exhibitors in the show and at the end of the tour get tips on what to look out for and how to make the most of the companies available to them at the Nursery Supply Show.

Adam Ferjani commented, “We are excited to be a part of the event and in particular supporting professional learning opportunities which we see as a benefit for those in the trade new and old. By helping cultivate a learning atmosphere at the show it presents the chance of introducing experienced horticulturalists and those less so to the new technologies and concepts in all of the workshop areas.”

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