For all those who are looking for free material for marketing support for Advent and Christmas, visit www.sfe-web.com. The marketing initiative Stars for Europe (SfE) offers a wealth of free marketing tools and creative ideas around the Christmas star to the green industry as part of the EU campaign "Stars Unite".
These special training videos give inspiration and present ideas for creative projects over the advent period, with two brand new films for 2017:
"Glowing Red: Winter Bouquet with Christmas Stars" shows the creation of a festive winter bouquet using cut poinsettias.
"Planted Advent Wreath" shows the creation of a planted bowl as an alternative to the classic Advent wreath. All training films can be accessed, removing the need for cost-intensive and time-consuming on-site training.
SfE offers several interactive apps as well as various short films with decoration and care tips for consumers. The trade can integrate the films and apps into their own websites with just a few clicks, thus enhancing them in turn and attracting additional visitors. Numerous companies have already made use of this opportunity in recent years and with these films and apps have generated hundreds of calls on their own sites. This year, there are two new consumer films that present ideas for original Advent decorations, a hanging wreath and a table arrangement with vintage tableware. A detailed guide on how the integration works can be found on the industry web page for each individual film.
The numerous offers of www.sfe-web.com include print templates for advertisements, guides of various marketing themes, text templates, checklists for press work, illustrations and information material on quality assurance and care and much more.
At www.starsuniteeurope.eu there are also PR pictures available for the green industry.
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Other news in this sector:
- 2023-05-26 "Celebrating achievements and empowering women in the green industry"
- 2023-05-22 Senetti lines in London for the coronation of King Charles III
- 2023-05-02 Honoring veterans with flowers on Memorial Day weekend
- 2023-05-01 Sion launches new ‘Step into the light’ facade campaign on the Dutch highway
- 2023-04-27 UK: Kiosks & websites to feature royal clematis and roses for coronation
- 2023-04-26 Gardening Know How announces 2022 sponsorship recipients
- 2023-04-25 US (FL): Venice in Bloom Team plants Sun Parasol Prize
- 2023-04-11 Flower hats blooming in popularity
- 2023-04-05 Digital promotion of Explorer roses : "A Big red success with impact!"
- 2023-04-03 That Flower Feeling thanks Miley Cyrus for being the unofficial ambassador for flowers
- 2023-03-22 PopUp Garden now available for consumers
- 2023-03-22 US: The Scotts Miracle-Gro Foundation and KidsGardening announce the 2023 GroMoreGood Grassroots grantees
- 2023-03-17 Kicking off Spring with Senetti in Philly
- 2023-03-15 Outdoor plants campaign to be relaunched in the Netherlands and Germany
- 2023-03-15 NL: Evanthia offers diversity and connection at Keukenhof
- 2023-03-08 "You want to go deeper, find the connection with the company and be able to visualize it again"
- 2023-03-02 Addenda kicks off Campanula season
- 2023-02-15 Custom and branded plant pots – "the differentiator you need"
- 2023-02-14 "Covid killed the roses"
- 2023-02-14 Royal Van Zanten boosts chain marketing with creative content
