The growth and expansion of the floral industry shows no signs of slowing as new markets continue to open and new customers emerge. Significant changes in sales venues, customer preferences and market tactics parallel seismic shifts in how floral products are sourced, harvested and transported. In addition, technology plays a part in the industry's growth as it's used in planting, monitoring and paying for the crop.
Research from the Produce Marketing Association has uncovered these trends in the floral market, noting how and why customers are changing their habits and how retailers customize their products and approaches to better serve them. All of this marks a bigger and more diverse industry, trying to continue to increase overall demand for its products and drive supply chain efficiencies by leveraging current and emerging consumer trends
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Other news in this sector:
- 2022-06-30 The diversity, distribution and status of Phytoplasma diseases in China
- 2022-06-30 Indonesia: The establishment of vegetative house for ornamental plants
- 2022-06-30 Overcoming the barriers to technology adoption on African farms
- 2022-06-30 The best flower-patriotic composition was elected in Kyiv
- 2022-06-29 Hungary: Tax burden doubles on seasonal agricultural works
- 2022-06-29 UK: Seasonal worker visa route RFI notice
- 2022-06-29 Chemical shortages hamper US growers
- 2022-06-29 NL: Jan Willem de Vries appointed as Officer in the Order of Orange-Nassau
- 2022-06-29 US (WA): After 48 years of brightening area gardens, Roozen’s Nursery has closed
- 2022-06-29 Sarawak setting up orchid garden with an eye on export market
- 2022-06-29 Flower distributor plans to build facility in Port St. Lucie and create 210 jobs
- 2022-06-28 India: vertical gardens start coming up at main intersections in Prayagraj
- 2022-06-28 Across China: Entrepreneurial youth turns quinoa flowers into blossoming business
- 2022-06-28 India: Potential of ornamental nursery in small land holding
- 2022-06-28 WFRS presents 'World Rose News'
- 2022-06-27 Update: Lasso cut fuel prices, protesters lift some blockades, but economy still largely halted
- 2022-06-27 Almere residents fear they will pay for Floriade disappointment
- 2022-06-24 Morocco's ONSSA strengthens plant import rules to prevent 'Xylella Fastidiosa' arrival
- 2022-06-24 Measures needed to stop laborers leaving farm jobs to claim asylum in Cyprus
- 2022-06-24 Queensland: Drought preparedness, research, and pest control in $608 million budget