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Rosa Eskelund on her Infinity roses

Potted roses: From seasonal to year-round crop

"Some years ago, we couldn’t sell pot roses in the winter and we needed to empty the greenhouses. But things changed. Now, December is a month with a filled greenhouse", says rose breeder Rosa Eskelund of Roses Forever who also owns Rosa ApS. Soon, the greenhouse of this Danish potted mini rose nursery will be filled with Eskelund's white, rose and red Infinity potted roses.

Rosa and Harley Eskelund at a local Scandinavian exhibition showing the Christmas and New Years line of Infinity. 

At this time, the preparations for Christmas and New Year's at Rosa Aps are in full swing. "The requests for our Infinity roses increases. For Christmas, our white ‘Infinity’ and red ‘King of Infinity’ is in high demand and for New Year's, the white, baby rose and pink Infinity."

From left to right: Infinity roses on Christmas table - Pink Infinity -White Infinity - Princes of Infinity - King of Infinity, White Infinity for celebration New Year's. Ready to deliver for Christmas and New Year Infinity roses 

According to Eskelund, one of the reasons that makes the roses stand out is the vase life. "It is the most long lasting pot rose for indoor use and it has very big well filled flowers, it can be categorized as a luxury rose." Another reason she mentions is that the addition of colors to the range makes it a more attractive line to the retailers. 

The Infinity line consists of 7 different colors: Clockwise: Infinity White, Princess of Infinity/ baby rose, Jinfinity/Yellow, King of Infinity/Red, Pink Infinity, Infinity Evergreen/Green, Queen of Infinity Syn Jiafinity / Salmon. 

Year-round crop
The increase in demand during winter time, makes this line a year-round crop. "Yellow ‘Jinfinity’ together with the new ‘Queen of Infinity’, for example is perfect for Easter and springtime. The red ‘King of Infinity’ is next to Christmas also very nice for summertime. The white, baby rose and pink Infinities are perfect for Mother’s Day and  Valentine's day where we see an increase in demand for these colors." 

Clockwise: King of Infinity in the autumn garden, Infinity roses for Mother’s Day, Yellow Jinfinity in the summer garden.

Next to indoor decoration, the Infinity roses are also suitable for big pots on the terrace. "Also here, it will flower again and again the whole season." 

Left: Size of flower of Infinity roses compared to normal pot roses. Right: Infinity Evergreen. 

Roses Forever will be at IFTF in stand B2.42. The company will also have a presence at the IPM Essen, in January in Essen, at stand 6H34.

For more information:
Roses Forever
Rosa Eskelund
Facebook Roses Forever

Rosa Eskelund  
Rosa ApS  
Facebook Rosas Roses