When Tan Yining first started her business at the age of 21, she was probably one of the first florists to sell flowers that couldn’t wilt.
At that time, she was a first-year student at the Singapore Institute of Technology studying radiography but she decided to drop out to focus on Timeless Fleur, full-time.
Since launching Timeless Fleur in late 2016, she has served customers from Canada, Japan, Thailand, Indonesia, Malaysia, and the US, and a customer from the Philippines even personally made a trip to Singapore to purchase from her.
With preserved flowers becoming increasingly popular, we find out how she manages to stay timeless in this ever-changing industry.