Saunders Brothers will unveil a new generation of boxwood development and production with NewGen Boxwood at MANTS 2019. Years in the making, NewGen Boxwood is the Saunders Brothers’ focused response to be used as a tool to address the challenge of boxwood blight (C.buxicola) to the company and the horticulture industry at large.
The mission of NewGen™ Boxwood
is to be the standard bearer for a distinctively better family of boxwood that fulfills key promises of: better tolerance of Boxwood Blight, better resistance to Boxwood Leafminer.
“As the brand name implies, we believe NewGen™ Boxwood represents the future of boxwood- for Saunders Brothers and the industry as a whole,” says Bennett Saunders, General Manager of Saunders Genetics. “To meet the threat of rising pest and disease pressure, as well as maintain boxwood as the foundation of the landscape and garden, we felt we needed a new approach. We have focused our attention on new and improved genetics, more thorough testing methods and protocols, partnering with like-minded growers, and establishing a istinguished brand identity.”
NewGen™ Boxwood will be previewed at this year’s MANTS. Saunders Brothers will devote 2019 to introducing the program to the industry and its customers and building production on the three initial NewGen™ selections scheduled for limited market availability in late 2019 and full availability in spring 2020. At this time, three NewGen™ licensees have signed on to grow and distribute the product line in 2020. They include: Overdevest Nurseries, NJ; Prides Corner Farms, CT; and Willoway Nurseries, OH.
More information:
Saunders Brothers
2717 Tye Brook Hwy
Piney River, VA 22964
Tel.: (434)277-5455
Toll Free: 800-307-2127
Fax: (434)277-8010
info@newgenboxwood.com
www.newgenboxwood.com