Increase in market share Swedish tulips

Swedes love tulips, and the local tulip cultivation grows each year. In 2017, 151 million tulips were harvested in Sweden, and next year it will be around 160 million. The days when Dutch imports dominated the market are gone, as 80 percent of the tulips on the Swedish market are locally grown. But the tulip bulbs are still imported from the Netherlands. Although experiments are being carried out in southern Sweden with the cultivation of tulip bulbs, they're not competing yet with the Netherlands in that respect.

One of the tulip growers is the family business Alverbäcks Blommor in Ekerö, which grows 28 million tulips annually. The tulips are picked one by one and then shipped to shops in Stockholm and surrounding areas. Alverbäcks Blommor also grows other flowers, but tulips account for 65 percent of the revenue. Alverbäck is one of the thirteen large Swedish tulip growers who carry the environmental label Svenskt Sigill.

Source: www.helagotland.se 


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