Danziger creates a local sales & marketing division in China

“Expanding our activity in China is a part of our global strategy,” says Ori Danziger, Deputy CEO. “We are proud to welcome Liya Donde to our global team as the Market Manager for Cut Flowers & Bedding Plants in China.”

As part of its global expansion, Danziger announces the opening of a local division in China headed by Ms. Liya Donede. 

Liya brings over 10 years of experience in consumer goods sales and marketing along with in-depth knowledge of the Chinese market. She holds a BA in East Asian studies from Tel Aviv University and a Chinese language diploma from BLCU University in Beijing.

"Liya has strong experience in the Chinese market. Her strengths with the language, culture and local business environment make her a valuable asset for us," says Ori. "Our goal is to position Danziger as a top breeding company in China and we trust Liya to lead the team.”

Liya will assume responsibility for both business lines: cut flowers and bedding plants. Her task is to work in cooperation with Danziger representatives in China to strengthen market position and establish a local customer support system. 

“We perceive China as a market with huge potential for both local growth and expansion of import from other Danziger locations worldwide,” says Ori. “We are certain that Liya, together with a devoted and professional team, will achieve the goals that we have set together."

Liya can be contacted at liya.donde@danziger.cn 

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