The 2019 Farwest Show will be taking place from August 21 until August 23 in Portland Oregon at the Oregon Convention Center. The show will feature various seminars, classes, and more.
Christina Salwitz will give a seminar on the role colors can play in the buying decisions of retail garden center customers. Her talk is scheduled for 8:30–9:30 a.m., Wednesday, August 21.
In her seminar, “Deciphering the Color Code for More Sales!,” Salwitz will give retailers insight on color so they can guide shoppers to faster and more efficient purchases. Attendees will learn how to take cues from customers and translate that information into sales by understanding how color affects people and their unconscious choices in the buying process.
Jill Calabro and Carlos Bogran
At the 2019 Farwest Show, industry experts Dr. Jill Calabro and Dr. Carlos Bográn will give talks related to pest control for greenhouse and nursery professionals. Calabro will address attendees in three sessions regarding her work through AmericanHort and the Horticultural Research Institute (HRI), upcoming challenges for the horticulture industry, and the current status of boxwood blight. Bográn will give a talk on the compatibility of today’s biological controls.
Calabro’s first session, “What’s New in the Lab? Research Report Update for Oregon Nurseries,” will be a free panel discussion at 12:30–1:30 p.m., Wednesday, August 21. She will discuss her research at AmericanHort and HRI, and how it will affect the nursery industry in the coming years. Her second session “Research Priorities Identified by Industry,” will be a free mini-session at the Solution Center on the show floor from 12:30–1 p.m., Thursday, August 22. She will report on a recent HRI Research Roundtable that identified current and future industry challenges and opportunities to increase success and profitability in the next 10 years. Her third talk, “The Importance of Cultivar Testing for Boxwood Blight,” will explain how HRI started a new initiative to better understand the range of blight tolerance and susceptibility of cultivars common in U.S. production. The seminar is scheduled for 8:30–9:30 a.m., Friday, August 23.
Bográn, technical manager at OHP Inc., will present “To Mix or Not to Mix: Compatibility of Biological Products for Plant Protection.” This seminar will address the compatibility of biological products (such as microbial insecticides and fungicides) with each other and with conventional chemistries. The talk is scheduled for 9:45-10:45 a.m., Friday, August 23.
Classes on pesticide recertification
The 2019 Farwest Show will offer seven classes that are eligible for pesticide recertification credit hours as part of its continuing education program. Experts from across the industry will cover various topics to include sanitation, bio-control, weed management and boxwood blight. Classes will be delivered in English with Spanish translation available, or Spanish language.
Registration for recertification credits is required. Two different pesticide class pass options are available for attendees. The three-day pesticide class pass ($119) offers six hours of recertification credit taught in English with Spanish translation, and one hour that is Spanish-only as well as a 3-day trade show pass. The one-day pass ($49) offers two hours of credit on Wednesday and Friday, and three hours of credit on Thursday as well as a three-day trade show pass. Each pesticide pass holder will also be able to access the Spanish-only seminars.
Retailers' choice awards
The show will once again sponsor The Garden Center Group’s Retailers’ Choice Awards. Representatives of The Garden Center Group will search the show floor for the top new innovative plants, hard goods, products, and services, and recognize those that can make a positive impact on operations and bottom-line performance for independent garden centers. The Retailers’ Choice Awards takes place at major trade shows around the country each year.
Winners will be announced at the Farwest Solution Center on the show floor at 2:45 p.m., Thursday, August 22. Representatives from companies awarded will share information on their products at that time. The presentation ceremony is a free mini-session included with the trade show pass.
Registration for all sessions is required and available online at https://farwestshow.com/register/
Complete details on events, daily schedules, speakers, and education for Farwest can be found at www.farwestshow.com
For more information:
Oregon Association of Nurseries
Event and Education manager