Ammerlaan TGI distinguishes itself from the competition in two different ways, in assortment and production. To not only tell, but also show, the doors are open to clients and other interested persons for the fourth time in the week of the Fair Trade (4-8 November).
Sales team, from left to right: Dennis Smits, Ellen van Deelen and Hendrik Jan Huisman
Because AMmerlaan TGI is a company that - and this applies to many companies of course - you have to have seen sometimes. You think you are in the tropics and that is exactly the intention. Dennis Smits, sales manager: "Menno, responsible for purchase, is going to Costa Rica 2-3 times per year to scout for new varieties to make the assortment as interesting as possible for our customers. We always try to come up with something new."
The sales team, consisting of Hendrik Jan Huisman, Ellen van Deelen and Dennis Smits, is playing a large role in compiling this assortment. As a trading nursery, they want to have an extra extensive assortment. They are the eyes and ears of the company in the market and their feedback about the introduction of novelties or possible reduction is of great importance. "We have plants of 6 months old up to trees of 20 years old. We want the people to come and take a look, because although it can all be seen online in various ways, we sell an experience which gets an extra dimension by having a look in our garden. You can't have that on a computer screen."
Everybody profits from geothermal heat TGI
The second pillar is of course the geothermal project. In 2010, the grower was one of the first to take a risk and who, despite the various setbacks, managed to meet the energy requirements completely with warm water from the soil. Moreover, in total 19 apartment complexes with 543 residences in total, 23 other horticulture companies with a joint growth surface of 72.5 hectare, a school, and finally also a sports complex have been provided with heat. "We are not completely free of CO2, because at regular times containers filled with logs and basic material from Costa Rica come this way. But the geothermal heat compensates without a doubt for the CO2-emissions from the boat, all traffic from and to our nursery, and all distribution to all our clients."
Besides having open house, Ammerlaan is of course also present at the Trade Fair itself, stand nr 25.2.