Japan: 4th lifestyle week Tokyo successful as hybrid exhibition

4th Lifestyle Week Tokyo, which was held from January 27 - 29, 2021 at Makuhari Messe, Japan and digital platform, concluded successfully as a hybrid exhibition. With 160 exhibitors, the show attracted 5,738 visitors to the showground (Makuhari Messe, Japan) and 1,794 visitors to the virtual show (digital platform).

Considering the challenging situation with the COVID-19 and the declaration of the state of emergency by the Japanese government, this new exhibition concept brought the best and newest opportunities for both exhibitors and visitors to expand their business. Active business meetings were seen at all booths during the show period. Lifestyle Week Tokyo has proved itself yet again as a key business event in the Japanese lifestyle market.

Read the complete report at www.lifestyle-expo-spring.jp.


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