Iberflora set to take place from 5th to 7th October, reflecting industry upswing

Iberflora, the International Fair for Flowers and Plants, Landscaping, Technology and Garden D.I.Y., is getting ready for its next live edition, scheduled to run from 5th to 7th October at Feria Valencia. This is set to be a special, unique, symbolic edition for the industry, following this last year, dominated as it was by the pandemic. 2021 also marks the fair’s 50th anniversary.

Iberflora organizing committee strengthened as representatives of industry players join
Following the recent appointment of its new chairman, Ráúl Ferrer (Orvifrusa), Iberflora’s Organizing Committee has signed up seven new members. The new spokespeople joining to kick-start 2021 are  Emilio Estévez (Coplant), Alex Fernández (Corma), Laura Gonzalves (Vivero Las Fresas), Javier Lara (Viveros Mas de Valero), Víctor José Martínez (La Pacheca), Alberto Pascual (Medipalm) and Alejandra Pintos (Projar).

Exports of flowers and plants from Spain up 10% in January and February
Exports of live plants and cut flowers from Spain increased by 10% in January and February compared with the same months in 2020, to 70.3 million euros. The growth was driven by live plants, which achieved sales of 55.9 million euros in foreign markets, 11% up on the previous year according to Department of Customs and Special Taxes figures processed by FEPEX.

Iberflora to host award ceremony for 2020/2021 Gardenmagazine prizes
As a result of the live Iberflora 2020 having been postponed to this year, the 2020/2021 Garden magazine prizes award ceremony is now to take place at Iberflora 2021. The winners of the Gold, Silver and Bronze Prizes will be revealed at the fair and not before.

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