Dümmen Orange debuts its J’Adore Poinsettia series which features the latest in interspecific euphorbia hybrids. This colorful new poinsettia series offers a modern holiday décor.
"J’Adore varieties will give any retail program a touch of luxe with their layers of velvety bracts in pastel pink and rich, touchable textures. The versatility of J’Adore varieties allows retailers to lean on these poinsettias that consistently perform from the early season all the way through New Year’s promotions for an elegant and glamorous program," the company states.
Dümmen Orange’s new color lineup of J’Adore varieties includes Dark Pink, Pink, Soft Pink, and White Pearl.
"Confetti Garden, with both its Glitz and Glam J’Adore combinations, exhibits absolute perfection in uniformity."
The J’Adore varieties are much more cold-tolerant than traditional poinsettia varieties. Plants will finish with premium quality from an average daily temperature in the greenhouse of 60 degrees Fahrenheit (15 degrees Celsius). This series naturally colors early in the season with a seven and one-half weeks response time. It can be produced for a New Year’s crop with supplemental lighting early in the production cycle. A late-season crop will come into color at eight and one-half weeks after short-day treatment.
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