Trade Fair Aalsmeer will run from November 9, 10, and 11. Again this year, Floriday will be present with a booth, and we would love to chat with you! Will you be at the fair as a grower too? Then, of course, you'd want to be well prepared. You can do so by complementing your booth with first-class online information!
Tip 1: Make use of your dashboard and timeline posts
Promote your articles in advance by posting timeline messages. You can easily post timeline messages to users in your network using your dashboard in Floriday. You can do so by clicking on the icon with the purple horn at the dashboard at the bottom of the page. Promote an item you have in your booth, or use a post to let buyers know where to find you at the Trade Fair.
Tip 2: Make your catalog findable with a QR code
Place signs with QR codes of items or collections in your booth. You can download a QR code for each item or collection created within the catalog on Floriday. Go to "Catalogue" and click on the three dots next to an item. Then choose the "Share Article" option. If you want a QR code for a collection, go to the Collections tab within the Catalogue. There, click on the three dots and then select "Share Collection."
You can place these QR codes at your booth. When visitors scan these with their cell phones, they are directed to this item or collection directly within the Explorer.
Tip 3: Make sure your photos are presentable.
Make sure you use good photos with your articles. This will make your products even more attractive to buyers. With the right product photos, buyers have a good idea of what the item looks like. Then, when they scan the QR code you put with your item or collection, they can instantly add it to their favorites.
It is now also possible for buyers to create notifications for items. If several images are not set up correctly, and you receive notifications of this, your products may no longer be shown in the Explorer. So above all, take advantage of the notifications and optimize the display of your articles!
Tip 4: My shop
You can also download and print a QR code from your shop. You do so at "My Shop" through the marketing tab. When customers scan, these they come directly into your shop.
A powerful presentation works by
The above tips will ensure that you present yourself in the best possible way and give visitors a hand in finding their way to your trade items on Floriday. Perhaps this will lead to new networking relationships and buyers.
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