The Dutch company Mixt Creations supplies plant arrangements throughout Europe under its Plant Creations consumer label. That brand has become a household name. Since all its plant labels have featured that label for the last ten years, Mixt Creations was ready for a rebranding, emphasizing its corporate identity.
Joint development
Much has changed at Mixt Creations in the last decade. Ton Kleijberg explains: "Mixt Creations has become more professional. We increasingly brainstorm with clients. By closely following trends and making mood boards for and with them, our plant arrangements suit our end customers even better. That's good for both exporters and their end customers. Both their sales increase because the plant arrangements 100% match what their customers want."
The green gift that makes you smile
The company's new corporate logo gives a nod to its 'the green gift that makes you smile' slogan. This is the new strategy's core message. You can see this new identity for the first time at the Royal FloraHolland Trade Fair from November 9-11, where Mixt Creations will have an 'inspiration hotel.'
About Mixt Creations
With its Plant Creations plant arrangements, Mixt Creations has, for the last ten years, focused on the mid and premier segments.
For more information, please visit www.mixtcreations.nl