AU: Flower industry pushes to get country-of-origin labelling back on the table for imported blooms

When you buy a bunch of flowers today for that special someone, do you know where the blooms were grown? Does it even matter? The national body representing Australia's flower growers and florists reckons it does.

At least half of the fresh-cut flowers sold in Australia are imported, and up to 10 million roses are flown into the country for Valentine's Day. Flower Industry Australia chief executive Anna Jabour said if imported food can have a label showing where it's made or produced, then flowers should too.

"So it was really a kick in the guts when they weren't. "So we are making representations to the new government because we would like to see that decision reviewed."

Last year a report from Deloitte Access Economics recommended against the proposal to extend country-of-origin labelling to flowers.


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