Above All Flowers & New Bloom Solutions are excited and honored to be in collaboration with Black Girl Florist initiative & community.
It all started with a list
The racial turmoil in the summer of 2020 sparked a movement of support for Black-owned businesses in a new way in the United States and beyond. In various industries, companies intentionally published lists of Black-owned businesses that potential clients could patronize.
"During this time, I sought out community and connection with florists who looked like me. I wanted to create a place that people could visit to support Black women-owned businesses," the company says. "Our website, www.BlackGirlFlorists.com, hosts a list of Black women-owned flower businesses for clients to shop from and support. As I typed each business on the "Find a Florist" page, it became evident that there were more than just a "few" Black women-owned small businesses in the floral industry."
List turned organization
As the list expanded, so did the requests for support and connection. So, the company started by hosting a monthly Flower Club where the florists could meet virtually with other Black women florists around the country. After successful Flower Club meetings, they added a layer of leadership and began building relationships with vendors and floral organizations.
Black Girl Florists was created to support and celebrate Black women in floristry. "This is a space for us to connect and grow. In this community, we develop our businesses and talent, all the while connecting with other Black women florists and sharing with the community. In our organization, we provide resources and create opportunities for Black women in the floral industry to be able to grow their businesses and talent," they say.
The goal of Black Girl Florists is to promote and support Black women florists, their creativity, and their contributions to the industry while acting as a space for support, connection, and educational resources. They do this with three pillars: Community, Collaboration, Champion.
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New Bloom Solutions