Are you familiar with the new color addition Safari® Dusk™ to the Safari® Jamesbrittenia of Proven Winners? In this article, John Gaydos of Proven Winners tells more about this new introduction and what makes it so special.
"Safari Jamesbrittenia is a new series from Proven Winners®. New color addition Safari Dusk rivals any Sutera or Bacopa, yet this plant will grow and flower all summer long."
What's the difference between the new introduction and what is currently on the market?
"Currently, there are very few Jamesbrittenias on the market. The Safari series is disease-resistant, drought-tolerant, and durable."
Where does this new introduction fit?
"In the sales area: At retail, Safari Dusk should be displayed in an endcap that showcases tough and durable plants that perform all summer long. If displayed by light tolerance, Safari Dusk should be placed in both sun and shade collections."
"In the garden: Safari Dusk Jamesbrittenia will add color and plant bulk in combinations, whether in sun or shade. Use in place of or in addition to Suteras/Bacopas in baskets, uprights, or planted in the garden."
What does it replace?
Is this new item a line extension or a continuation of a series?
"Safari Dusk is a continuation of the series."
Are there any differences in cultural requirements?
"The culture and care of the new Safari Dusk Jamesbrittenia is the same as the rest of the series."
What new opportunities does this variety present?
"Gardeners have been disappointed with the summer performance of most Suteras. They perform well in both spring and fall, but under the heat of the summer sun, Suteras falter. Jamesbrittenias are "Suteras on steroids," offering larger flowers, stronger and larger leaves, and a better growth habit that allows them to continue to add colorful flowers to the garden all season long."
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