Weddings provide you an ideal opportunity to show off your creativity and talent for crafting beautiful arrangements and displays for your customers.
The popularity of creatively designed flowers and plant displays has corresponded with increased demand to have these products featured in wedding plans.
But these events can also present additional risks you may not encounter in your normal business operations.
Litigation from wedding customers
Here are some scenarios that could lead to litigation against your business.
Customer or employee injuries
Consider the following scenario: As part of your wedding contract, you're commissioned to build an elaborate display that includes floating florals, flower walls, immersive installations, and votive chandeliers hung from trees. It's beautiful and all the guests love it—until one of the displays breaks free and falls on a guest.
This is one possible instance where injuries could occur as a result of your displays. Other instances include:
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The wedding couple or their guests trip on potted arrangements positioned along church pews or aisleways
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Your workers fall from ladders when installing or taking down displays
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Someone gets cut from wires embedded in your displays
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Your customers, their guests, or your employees suffer head injuries from overhead displays
Always keep safety in mind and use strategic placement, education, and reminders to help reduce hazards.
Property damage
No matter where you set up for a wedding—such as a backyard, wedding hall, or church—a loss due to property damage could occur. You might spike a sprinkler system when installing an archway. You could hammer through a wall when pounding in a nail. You might accidently knock over an expensive item when setting up a display.
You can't predict everything that could happen when working a wedding. But you can help protect yourself and your business from the unexpected with the right insurance coverages.
You can't fulfill the order as planned
At times, delivering the requested flowers and plants might be out of your control due to:
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Industry supply shortages: You may not be able to get the flowers—or the correct color of flowers—your customers requested.
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Inventory damage: Severe weather, equipment malfunction, or extreme temperatures could damage your flowers and plants.
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Wedding delays change availability: A wedding may be delayed and now you can't get the flowers and plants as originally planned.
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Delivery delays: You might have everything ready to go as planned, but your vehicle doesn't make the delivery due to mechanical failures, or your driver gets lost and shows up late for the event.
Communicate these possible roadblocks with your customers as they happen, or as soon as possible, so they are clear on the source of the problem. Identify wholesale floral suppliers that could be your supply backup and discuss alternatives with your customers just in case you can't fulfill their original requests.
The chosen flowers/plants lead to health issues for guests or pets
Weddings bring together people—and possibly pets—of all ages and health histories. A beautiful-smelling flower to some might be a health concern for others, due to allergies or other medical conditions.
Or a routine practice could impact your customers. For example, your leaf shine spray could cause an allergic reaction.
These situations might not be top of mind, but even if just one person has a medical issue due to the flowers and plants or chemicals you use at a wedding, it could lead to a loss for your business.
Don't forget about pets, either. Featuring dogs, cats, and other animals as part of weddings is quite common. However, certain plant species are toxic to pets.
The most common flower/pet pairing that shouldn't interact is Easter lilies and cats. There are other types of plants that shouldn't be exposed to pets, as well, including:
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Amaryllis
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Holly
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Mistletoe
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Poinsettia
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Pine
Coverages to help protect you and your business
Having the proper insurance coverage in place to help protect you in case those risks become losses can provide you with additional peace of mind.
As Maria Shepherd, an account manager with Hortica®, points out, you may also need additional coverages, depending on the wedding venue.
"A critical issue with weddings and other special events is carrying high enough commercial general liability limits to comply with venue requirements," Shepherd explains. "In addition to general liability, we routinely see evidence of coverage requests from large venues for auto, umbrella, and workers' compensation."
For more information:
Hortica
www.hortica.com