The international floral design community is eagerly anticipating the World Cup Floral Art 2025 in The Hague this summer, set to take place from August 28 to 31 at the World Forum. With just a few months remaining, the official list of competitors has been announced. Among the 24 world-class floral designers, Joseph Massie from the UK will represent the nation with his signature style and exceptional artistry.
Organized by the Royal Dutch Florist Association in collaboration with Florint, this edition of the renowned "Europa Cup" promises to be an incredible event in the global floristry calendar. Over four exciting days, each competitor will tackle six challenging design assignments, judged by an international panel of experts. Every piece will be evaluated based on artistic concept, technical skill, innovation, and presentation.
This year's competition welcomes incredible talent from countries across Europe, Asia, and the Americas.
Here's the full lineup: representing the Netherlands is Franka Roenhorst; from Spain, Irati Tamarit Buenechea; Finland's representative is Säde Alanen; Croatia is represented by Magdalena Kahlina; the United Kingdom's competitor is Joseph Massie; from the Czech Republic, Karolína Žáčková; Switzerland's contender is Christian Ulrich; Armenia is represented by Arman Voskanyan; Ionela Claudia Tararache represents Romania; Estonia's competitor is Saale Halla; from Poland, Tomasz Kuczyński; representing Belgium is Chantal Post; Slovenia is represented by Karmen Kovač Resnik; from Latin America, Oscar Villela; Germany's competitor is Christopher Ernst; representing the United States is Jenny Thomassen-Ingrum; Hungary is represented by Gábor Nagy; from Japan, Hiroto Inoue; Italy's contender is Rodolfo Casati; the Republic of Korea is represented by Do Hyun Lee; from France, Frédéric Dupré; Ukraine's competitor is Olena Driuchan; representing China is Ni Zhixiang; and from Norway, Eilin Katarina Melkersen.
Alongside the competition, attendees can enjoy a dynamic program of floral demonstrations, hands-on workshops, exhibitions, and networking opportunities. Whether you're a practicing florist, a flower school student, or a passionate flower enthusiast, this is your chance to witness floristry at the highest level.
For more information:
British Florist Association
https://britishfloristassociation.org/