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Kenya: The journey behind breeding new flowers

Breeding new flower varieties is a process that requires patience, dedication, and attention to detail. It can take nearly 10 years to develop a variety that meets market standards and is ready for introduction.

© United Selections

At United Selections, they hold an annual selection week, and this year's event was in week 26. During this time, their team evaluated various promising varieties that had shown potential in earlier trials. Team members shared their insights and opinions to decide whether a variety should advance to the commercial phase.

© United SelectionsThe CEO of United Selections

They focus on key details such as growth performance, disease resistance, bud size, head size, and more. This thorough process ensures that every variety they release meets the highest standards of quality and market demand.

© United SelectionsThe team after the selections

From this year's selection, they discovered a number of outstanding varieties—both standard and spray roses. Followers can explore these products on their social media channels and reach out to their sales team for any inquiries. They are always there to support and help turn breeding a colorful future into a reality.

For more information:
United Selections
www.united-selections.com

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