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Partnership brings cut flower hydrangea genetics to Europe, UK and USA

KÖNST and MANSUINO Breeding Emotions have entered into a commercial partnership covering Europe, the UK, and the USA. Through KÖNST's sales network, Mansuino's cut flower Hydrangea genetics will be introduced and supported across these key markets.

© KÖNST
Some of the cut flower hydrangea assortment of MANSUINO Emotional Breeding

KÖNST has established a dedicated Mansuino selection and commercial assortment at its Nieuwveen (NL) location. From spring 2026, growers, wholesalers, and partners are welcome to visit and evaluate the new genetics in person.

"By combining Mansuino's breeding with our commercial reach and technical support, we can help growers access strong, market-relevant hydrangea material," said Henk van der Voorden of KÖNST. "We're focused on making trials and decision-making straightforward for our customers."

© KÖNST
The recently planted selections from MANSUINO Emotional Breeding at KÖNST in the Netherlands

Key strengths observed in Mansuino cut-flower Hydrangea lines include:

  • Strong growing power/vigor also on new shoots
  • Heat tolerance thanks to a specific breeding focus for tropical and mediterranean climates performance
  • Attention both to standard commercial types, with particularly good performance in white varieties, and innovative colors
  • Lower sensitivity to botrytis in commercial handling and use

Andrea Mansuino added: "Partnering with KÖNST allows us to scale our presence responsibly, ensuring growers get both genetics and guidance aligned to their market needs."

To arrange a visit, please contact Henk van der Voorden: [email protected]

For more information:
KÖNST Alstroemeria
[email protected]
www.alstroemeria.com

MANSUINO Breeding Emotions
[email protected]
www.mansuino.it

Publication date:

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