HortiFlora is joining the Royal Lemkes Group. By leveraging economies of scale and sharing knowledge, Royal Lemkes and HortiFlora can provide even better support to their partners. Both organisations will retain their own identity and continue to operate under their respective names. Their combined efforts will consolidate their foothold in the European retail sector.
Huib Kranendonk, CEO Royal Lemkes: "HortiFlora holds a strong position within European discount retail and is therefore a great addition to our customer portfolio. They also have deep roots in the world of tree nurseries. By joining forces, we can offer retailers the optimal assortment and the best bespoke service, enabling them to succeed in the plant category."
© Royal Lemkes
Jeroen van Gils, HortiFlora bv's Managing Director, adds: 'In recent years, HortiFlora has experienced significant growth. Royal Lemkes' scale and expertise are vital for us to continue this growth and meet the ever-increasing demands of retail. This collaboration enables us to fully seize opportunities in the green segment and realise our shared growth ambitions."
For more information:
Royal Lemkes
Email: [email protected]
https://royallemkes.nl/en
