More than 50 environmental leaders from Colombian flower companies came together for the first Environmental Leaders Meeting of the Floriculture Sector, organized by Asocolflores — the Association of Colombian Flower Exporters — to exchange sustainable best practices and strengthen the industry's commitment to sustainability as a core pillar of competitiveness. The event, held on September 24, 2025, brought together representatives from the Regional Environmental Authority (CAR Cundinamarca), the Bogotá Ornithological Association (ABO), the Asocolflores Environmental Committee, and members of the local media.
The gathering promoted knowledge exchange and collaboration to enhance the management of natural resources and advance sustainable practices within the floriculture industry. Participants engaged in a rich agenda that included technical presentations, discussion sessions, and a sustainability panel addressing the sector's main environmental challenges — including water management, circular economy initiatives, and biodiversity protection.
© Asocolflores
Several companies shared exemplary initiatives. Sunshine Bouquet presented its Reverdece Gualí program focused on ecological restoration and water source protection. Flores La Mana highlighted its Native Tree Propagation Program, while Guirnaldas Innovaflora SAS showcased its project The Hidden Value of Waste, which turns floral by-products into new resources through responsible reuse. Other companies such as Flores Ipanema, Colibrí Flowers, Agroindustrial Don Eusebio, and GHT took part in the panel Environmental Challenges and Sustainability in Floriculture, emphasizing innovation and collective action.
© Asocolflores
CAR Cundinamarca shared findings from its study on the status of groundwater resources in the Bogotá Savanna, while the Bogotá Ornithological Association presented results from its Birds of Flowers study, showing how certified and sustainability-driven flower farms actively contribute to bird conservation and local ecosystems.
Environmental leadership in floriculture goes beyond compliance; it is about responsibility and long-term vision. Each leader represents the sector's commitment to nature, local communities, and global markets that increasingly demand ethical and sustainable production.
© Asocolflores
The meeting concluded with a renewed commitment to strengthening environmental management and promoting innovative solutions across the industry. Through initiatives such as Florverde Sustainable Flowers, Asocolflores continues to ensure that Flowers of Colombia remain a global benchmark for quality and environmental responsibility.
For more information:
Asocolflores
Telephone: (604) 537 0008
https://asocolflores.org/