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Looking back at December

A closer look at new Poinsettia genetics and industry trends

We've made it to the end of the year! For our final year overview, let's see what happened this month. Strategic partnerships, investments in greener production, and new varieties were discussed, as well as global market developments. Let's have a read!

© One Flora Group

One Flora Group and Elite join forces

One Flora Group and Juan Carlos Hannaford, owner of Elite, have announced that they have reached an agreement to join forces. Both parties commit to building a smarter, more sustainable, and future-proof global flower supply chain, while continuing to operate independently and strengthening one another within their respective markets.

© Shanghai Hong Yuan Flowers

China: "We focus on producing high-quality flowers"

Brassica, Viola cornuta, Antirrhinum, and Matthiola are known for their excellent cold tolerance and are common winter-flowering plants. Inside the greenhouse at Shanghai Hong Yuan Flowers, a vibrant array of blooms is thriving.

© Deliflor Chrysanten

Colombian flowers used at J Balvin's concerts

What began as a simple gesture of generosity has developed into an ambitious floral–music collaboration. Earlier this year, Deliflor Americas started donating bouquets for J Balvin's "Back to the Rayo – North America Tour 2025," with the idea of allowing the artist to throw vibrant bouquets into the crowd during each show. This created colorful, emotional moments between J Balvin and his audience.

© Lazzeri Genetica s.a.s.

A closer look at new Poinsettia genetics and industry trends

Lazzeri's annual Open Day 2025 drew more than 250 growers, technicians, and industry professionals from Italy, the Netherlands, Germany, and several other countries. The event combined technical insights, crop evaluations, and networking, giving visitors a full overview of Lazzeri's latest developments.

© Garden Media Group

Pantone announces 2026 color of the year: Cloud Dancer

After several years of what Pantone calls overstimulation, uncertainty, and nonstop visual noise, the color-forecasting firm has picked an unusual choice for their 2026 Color of the Year: Cloud Dancer.

© Richel Greenhouses

Plantlab Kenya expands propagation capacity with new multi-zone greenhouse complex

Plantlab Kenya, a propagation company in Naivasha, supplies young plants for the flower and vegetable sectors in East Africa. Interplant Kenya began planning a new propagation facility in 2024.

© PanAmerican Seed

China: Pink Petunias go viral

Recently, people in Shenzhen have been surprised by the stretch of pink flowers along Shennan Avenue. Some notice the color in passing during the morning rush; others see it more clearly on an evening walk. Either way, it brings a bright spot to a season that's usually muted, and it has become a common sight in local social media posts.

© Investori/Floristi

"We are proud to connect Georgia with leading farms around the world"

Around 20 years ago, what started as a personal passion for flowers gradually transformed into a thriving floral import and distribution business in Georgia. "It started about 20 years ago when our founder handled everything himself as an amateur, sourcing primarily from the Netherlands," recalls Nikoloz Gogoladze, Procurement and Logistics Manager at Investori/Floristi. "He learned step by step, from sourcing and transport to quality control and sales. What began as a hobby evolved into a lifelong dedication."

© Ecoroses

Ecoroses switches fully to solar power and expands production

At Ecoroses, sustainability has long been part of the farm's identity—but now it is visible on the rooftops. The Ecuadorian grower recently completed the installation of 1,019 solar panels, which have been fully operational for about two months. "More than plans, solar power at Ecoroses is now a reality," says Paulina Malo of Ecoroses. "Sustainability has always been part of who we are, of our corporate responsibility; that's why we are embracing technology and innovation by integrating solar panels into our operations."

© De Ruiter Innovations B.V.

"We hope this variety will bring growers 'good luck'"

De Ruiter East Africa is introducing Bahati, a new rose variety by Genviv that, according to Rohit Patil, Sales and Marketing Manager, holds strong potential for the Kenyan market. "The name Bahati comes from Swahili and means 'good luck' or 'fortune'. And that is exactly what we hope this variety will bring to growers," Rohit says.

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